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Home » Books » Business » Marketing

Advertising

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689 products, showing 1 to 20

Contagious
Contagious: How Things Catch on

By Jonah Berger

Hardcover (USA), March 2013
 $36.99  $17.39 
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Diffusion of Innovations
Diffusion of Innovations

By Everett M. Rogers

Paperback / softback (UK), November 2003
 $69.99  $23.82 
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The SPIN Selling Fieldbook
The SPIN Selling Fieldbook: Practical Tools, Methods, Exercises, and Resources

By Neil Rackham

Paperback / softback (USA), June 1996
 $36.99  $18.94 
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Ogilvy on Advertising
Ogilvy on Advertising

By David Ogilvy

Paperback (UK), March 2007 5 of 5 Stars!
 $39.99  $17.40 
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Lovemarks
Lovemarks: The Future Beyond Brands

By Kevin Roberts

Hardback (USA), May 2006 4 of 5 Stars!
 $38.99  $22.98 
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Sign Painters
Sign Painters

By Faythe Levine

Paperback (USA), October 2012
 $34.99  $17.26 
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Brand Advocates
Brand Advocates: Turning Enthusiastic Customers into a Powerful Marketing Force

By Rob Fuggetta

Hardback (USA), August 2012
 $36.99  $17.20 
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The Advertising Concept Book
The Advertising Concept Book: Think Now, Design Later

By Pete Barry

Hardback (UK), May 2012
 $45.99  $27.89 
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Logo Design Love
Logo Design Love: A Guide to Creating Iconic Brand Identities

By David Airey

Paperback / softback (USA), January 2010 5 of 5 Stars!
 $53.99  $24 
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The Stuff You Can't Bottle
The Stuff You Can't Bottle: Advertising for the Global Youth Market

By King Adz

Paperback (UK), March 2013
 $39.99  $19.65 
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Ultimate Guide to Google AdWords
Ultimate Guide to Google AdWords: How to Access 100 Million People in 10 Minutes

By Perry Marshall, Bryan Todd

Paperback (USA), June 2012
 $36.99  $19.67 
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10 Principles of Good Advertising
10 Principles of Good Advertising

By Robert Shore

Paperback (UK), October 2012
 $54.99  $20.32 
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Yes!
Yes!: 50 Scientifically Proven Ways to Be Persuasive

By Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini

Hardback (USA), June 2008 5 of 5 Stars!
 $34.99  $17.61 
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Getting Real
Getting Real: Challenging the Sexualisation of Girls

By Melinda Tankard Reist (Edited by)

Paperback / softback (AUS), September 2009
 $34.99  $19.13 
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Advertising and the Mind of the Consumer
Advertising and the Mind of the Consumer: What Works, What Doesn't, and Why

By Max Sutherland, Alice K. Sylvester

Paperback / softback (AUS), December 2008
 $39.99  $19.16 
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The Hero and the Outlaw
The Hero and the Outlaw: Building Extraordinary Brands Through the Power of Archetypes

By Margaret Mark, Carol S. Pearson

Hardback (USA), February 2001
 $69.99  $22.03 
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Eating the Big Fish
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders

By Adam Morgan

Hardback (UK), March 2009 4 of 5 Stars!
 $42.99  $22.24 
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Brainfluence
Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

By Roger Dooley

Hardback (USA), December 2011
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Permission Marketing
Permission Marketing: Strangers into Friends into Customers

By Seth Godin

Hardback (UK), October 1999
 $44.99  $18.30 
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Design Thinking
Design Thinking: Integrating Innovation, Customer Experience, and Brand Value

By Thomas Lockwood (Edited by)

Paperback / softback (USA), November 2009
 $34.99  $18.19 
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689 products, showing 1 to 20

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