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Home » Books » Business » Marketing

Research

All Results | In Stock | New Releases | Coming Soon | Over 50% Off

Over 1000 products, showing 61 to 80

Demand
Demand: Creating What People Love Before They Know They Want it

By Adrian Slywotzky, Karl Weber

Paperback (UK), June 2012
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Data-Driven Marketing
Data-Driven Marketing: The 15 Metrics Everyone in Marketing Should Know

By Mark Jeffery

Hardback (UK), February 2010
 $42.99  $20.43 
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Sensory Marketing
Sensory Marketing

By Bertil Hulten, Niklas Broweus, Marcus Van Dijk

Hardback (UK), May 2009
 $61.99  $37.04 
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Leading Edge Marketing Research
Leading Edge Marketing Research: 21st-Century Tools and Practices

By Melvin Prince (Edited by), Gerald L. Linda (Edited by), Robert J. Kaden (Edited by)

Paperback (USA), January 2012
 $76.99  $37.10 
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Asking Questions
Asking Questions: The Definitive Guide to Questionnaire Design - For Market Research, Political Polls, and Social and Health Questionnaires (Research Methods for the Social Sciences)

By Norman M. Bradburn, Seymour Sudman, Brian Wansink

Paperback (USA), April 2004
 $55.99  $26.57 
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Questionnaire Design
Questionnaire Design: How to Plan, Structure and Write Survey Material for Effective Market Research (Market Research in Practice)

By Ian Brace

Paperback (UK), August 2008
 $69.99  $26.22 
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Ethnography for Marketers
Ethnography for Marketers: A Guide to Consumer Immersion

By Hy Mariampolski

Paperback / softback (USA), August 2005
 $93.99  $43.98 
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Uncommon Practice
Uncommon Practice: People Who Deliver a Great Brand Experience

By Shaun Smith (Edited by), Andy Milligan (Edited by)

Paperback (UK), May 2002
 $81.99  $50.03 
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Robin Hood Marketing
Robin Hood Marketing: Stealing Corporate Savvy to Sell Just Causes

By Katya Andresen

Hardback (USA), June 2006
 $36.99  $17.86 
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Business Research Methods
Business Research Methods

By William G Zikmund, Barry J Babin, Jon C Carr, Mitch Griffin

Hardback (UK), August 2009
$155.00
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Brand Sense
Brand Sense: Sensory Secrets Behind the Stuff We Buy

By Martin Lindstrom, Philip Kotler (Foreword by)

Paperback / softback (UK), March 2010
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Marketing Metaphoria
Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers

By Gerald Zaltman, Lindsay H. Zaltman

Hardback (USA), May 2008
 $54.99  $21.02 
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Marketing Research [With Access Code]
Marketing Research [With Access Code]

By Jr. McDaniel, Carl, Roger Gates

Hardcover (USA), October 2011
 $160  $124 
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22 Immutable Laws of Branding
22 Immutable Laws of Branding

By Al & Laura Ries

Paperback / softback (USA), October 2002
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Dealers of Lightning
Dealers of Lightning: Xerox Parc and the Dawn of the Computer Age

By Michael Hiltzik

Paperback / softback (USA), April 2000
 $32.99  $14.77 
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The Chasm Companion
The Chasm Companion: A Field Guide to Crossing the Chasm and Inside the Tornado

By P. Wiefels, Geoffrey A. Moore (Foreword by)

Paperback / softback (UK), December 2002
 $50.99  $27.59 
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Qualitative Research
Qualitative Research: Good Decision Making Through Understanding People, Cultures and Markets

By Sheila Keegan

Paperback / softback (UK), October 2009
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Happy Customers Everywhere
Happy Customers Everywhere: How Your Business Can Profit from the Insights of Positive Psychology

By Bernd Schmitt, Glenn Van Zutphen

Hardback (USA), April 2012
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What Women Want
What Women Want: The Science of Female Shopping

By Paco Underhill

Paperback / softback (USA), July 2011
 $29.99  $11.75 
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Marketing Plan Handbook
Marketing Plan Handbook: Develop Big-Picture Marketing Plans for Pennies on the Dollar

By Robert W. Bly

Paperback / softback (USA), March 2010
 $34.99  $15.22 
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Over 1000 products, showing 61 to 80

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