Table of Contents

Introduction: The Significance of Chinese Communication Theory and Research in a Globalized World by Wenshan Jia The State of the Field Communication Studies in China: State of the Art by Zhenbin Sun Intercultural/Interpersonal Communication Research in China: A Preliminary Review by Ge Gao and Xiaosui Xiao Chinese Communication Theory and Research: A Tier-Based Perspective by John H. Powers Meta-Thoeretical Critique A Critical Examination of the Eurocentric Representation of Chinese Communication by Rueyling Chuang and Claudia L. Hale Masculinity Index and Communication Style: An East Asian View by John C. Hwang Theory and Research in Context Comparative Studies of Chinese and Western Rhetorics: Reflections and Challenges by Xing Lu "Assimilation of Western Learning": An Overlooked Area of Intercultural Communication by Xiaosui Xiao Research on Chinese Communication Campaigns: A Historical Review by Jianglong Wang Balancing Ideals and Interests: Toward a Chinese Perspective of Development Communication by Yanru Chen Theory and Research in Context Chinese Health Communication in the Old and New Millennia by Mei-ling Wang What We Still Need to Know About Chinese Negotiation by Deborah A. Cai and Leah Waks Advertising with Chinese Characteristics: The Development of Advertising in China, 1979-1999 by Zhihong Gao Challenges of Globalization The Interface Between Culture and Technology in Chinese Communication by Ringo Ma Computer-Mediated Communication: Internet Development and New Challenges in China by James Jinguo Shen The Essential Role of Chinese as the World's Leading Logographic Writing System in Global Communication by Virginia Mansfield-Richardson Problems and Prospects of Chinese Communication Study by Guo-Ming Chen Author Index Subject Index

About the Author

WENSHAN JIA is Assistant Professor of Communication in the Department of Communication and Media at the State University of New York, New Paltz. A scholar of intercultural communication theory, he is the author of The Remaking of the Chinese Character and Identity in the 21st Century: Chinese Face Practices (Ablex, 2001) and the co-editor of Chinese Communication Studies: Contexts and Comparisons (Ablex, 2002). XING LU is Associate Professor in the Department of Communications at DePaul University. The author of Rhetoric in Ancient China: Fifth to Third Century B.C.E.: A Comparison with Classical Greek Rhetoric, she is also the co-editor of Chinese Communication Studies: Contexts and Comparisons (Ablex, 2002). D. RAY HEISEY is Professor and Director Emeritus at the School of Communication Studies at Kent State University. The author of many journal articles and book chapters, he is also the editor of Chinese Perspectives in Rhetoric and Communication (Ablex, 2000) and the co-editor of Chinese Communication Studies: Contexts and Comparisons (Ablex, 2002).

Reviews

.,."an array of excellent essays that point to differences and similarities of Chinese and Western thinking, rhetorics, and learning....should be required reading for all medical students, and the book itself should be compulsary reading in every communication theory or research and intercultural communication course. All levels."-Choice

?...an array of excellent essays that point to differences and similarities of Chinese and Western thinking, rhetorics, and learning....should be required reading for all medical students, and the book itself should be compulsary reading in every communication theory or research and intercultural communication course. All levels.?-Choice

..."an array of excellent essays that point to differences and similarities of Chinese and Western thinking, rhetorics, and learning....should be required reading for all medical students, and the book itself should be compulsary reading in every communication theory or research and intercultural communication course. All levels."-Choice