Table of Contents

Introduction.
PART I GETTING ACQUAINTED.
1. Introduction.
2. WordPress Alternatives: Starting with Blogger.
3. Starting a Free WordPress Blog.
4. Working with Digital Images.
PART II LEARNING WORDPRESS.
5. Hosted WordPress: One-Click Installation.
6. Spam, Spam, Spam, Spam: Understanding Spam and Security for WordPress.
7. Easy Launch: Getting Your Blog Going.
8. Easy Content: Categories and SEO.
9. Easy Insights: WordPress Stats and Google Analytics.
10. Easy Expansion: Themes and Pages.
11. Easy Expansion: Integrating Facebook and GTranslate.
12. Easy Expansion: More Plugins.
PART III SPECIAL TOPICS.
13. Promoting on Social Media.
14. Promoting with Social Advertising.
15. A Few Sample Blogs.
Index.

About the Author

Todd Kelsey, Ph.D., is a Chicago-based tech professional, author, and educator. He has appeared on television as a featured expert and has authored books on topics such as social networking, Facebook advertising, and Google AdWords. He has taught at Chicago area institutions including National Louis University, Westwood College, College of DuPage, and Wheaton College, and he has worked at companies such as McDonald's Corporation and United Airlines, in addition to nonprofit organizations such as La Leche League and the Cradle Foundation. He is the author of Drupal 7 Primer and Getting Started with WordPress. Recently he gave a TEDx presentation on ideas for a stock exchange for non-profit organizations, which can be viewed at tinyurl.com/npoexvid. Learn more about Todd and his current projects at www.toddkelsey.com.

Reviews

Part I: GETTING ACQUAINTED. 1. Introduction. 2. Alternatives to Wordpress: starting with Blogger. 3. Starting a free Wordpress Blog. 4. Working with Digital Images. Part II: LEARNING WORDPRESS. 5. Getting Started - one click installation. 6. Spam, Spam, Spam, Spam. 7. Easy Launch: Creating a blog. 8. Easy Content: plug-in (TBD). 9. Easy Information: Google Analytics. 10. Easy Administration: Ongoing management. 11. Easy Expansion: Themes. 12. Easy Expansion: plug-ins. Part III: SPECIAL TOPICS. 13. Promoting on Social Media. 14. Promoting with Social Advertising. 15. Case Studies.