Here is a practical volume for anyone looking to turn a flair for design, a passion for food, and a sense of the dramatic, into a profitable home business. "How to Start a Home-Based Gift Basket Business" is packed with practical advice and insightful suggestions on how to design, promote, and sell gift baskets from a home-based operation. It also serves as an essential guide to avoiding the common pitfalls of this type of business, as well as providing information on managing finances, beating the competition, and effective organisation.

About the Author

Shirley George Frazier is president of a successful gift basket company, and a member of the Gift Basket Professional Network.

Reviews

"Takes the novice and more experienced entrepreneur through the steps of estimating start-up costs and defining one's niche to designing beautiful, marketable baskets. The chapters on the actual gift basket design reveal ideas for making baskets that are definitely a step above the competitor's."--"North Jersey Herald News" (praise for a previous edition)