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Mission Control
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Table of Contents

Introduction, 1. Prepare for Success, 2. Get the Facts, 3. Set Your Goal, 4. Identify Your Options, 5. Identify What Works, 6. Identify Your Strengths, 7. Choose Your Approach, 8. Tell Your Story, 9. Plan for Action, Appendix 1: Suggested Agenda for First Workshop, Appendix 2: Suggested Agenda for Second Workshop, Appendix 3: List of Values, Acknowledgments, Notes, References, Index, About the Author

About the Author

Liana Downey is successful entrepreneur and dynamic presenter dedicated to creating social change. As Executive Director of Liana Downey & Associates, Downey leads a high performing global team that helps visionary social leaders and organizations increase focus and change lives. Clients include innovative social enterprises, global nonprofits and ground-breaking leaders from federal, state, and city governments -- such as the Community Resources Exchange, Speak up Africa, Community Solutions, the Nature Conservancy, the NYC Education Department, Children's Aid Society and the Administration for Children's Services. Liana also advised large multinationals on growth strategy, and established and led the social and public practices while at McKinsey & Company for more than a decade. Previously, Liana was an Expert Advisor to the Australian Department of Prime Minister and Cabinet, a commercial adviser on the Baku-Tblisi gas pipeline negotiations in Tblisi, Georgia, and Director of dstore.com.au. Liana holds an MBA from Stanford Graduate School of Business (Arjay Miller Scholar), Bachelor Degrees in Math and in Arts from the Australian National University, and serves on the National and New York Boards of Room to Grow, an innovative nonprofit dedicated to improving the lives of families living with poverty.

Reviews

"Readers will find this book an invaluable guide to identifying their options and setting goals; Downey has created the ultimate get-a-move-on guide for nonprofits that are trying to do too much and accomplishing too little as a result." Publishers Weekly "Great, practical advice for nonprofits who want to focus on their mission and not get stretched too thin." -- Heather McLeod, author of the best-seller Forces for Good "Mission Control is an exciting and timely challenge to non-profits and government organizations to revisit their mission and regain focus. Liana Downey shows leaders how to reset aspirations at a high level, to inspire and genuinely make a difference to the lives of those they serve." -- Robert McLean, chair of The Nature Conservancy Australia, director emeritus for McKinsey & Co, and a board member of Philanthropy Australia "Focus, facts, stakeholders, strategy -- Mission Control leads you through all of these basics and other critical elements, wisely not glibly. If you're new to the arena of social change, read it. If you're a veteran, refresh on it." -- Peter Goldmark, former director, Environmental Defense Fund's climate and air program; former chairman and CEO of the International Herald Tribune "This book doesn't only tell you what to do, it patiently takes you through how to do it: non-profit strategy in a nutshell, minus the over-simplifications and dogmatic frameworks upon which many lesser efforts are built." -- Tom Rippin, CEO and founder, On Purpose (UK, Paris) "Liana is a true leader who brings rare clarity and insight that helps government and community organizations define and achieve their mission. Mission Control is more than a must-read, it's a practical tool to enable many more leaders to translate their intentions and effort into clearly realized impact for the benefit of people and communities." -- Rosemary Addis, founder and chair, Impact Investing Australia "Mission Control is a great tutorial for nonprofit leaders who are determined to accomplish big goals, even during an era of growing distractions and diminishing resources." -- Kathryn Wylde, President & CEO, Partnership for New York City "Mission Control is a timely and practical playbook for the not for profit and government sectors. Liana Downey knows how to get results." -- Rosanne Haggerty, CEO of Community Solutions, Macarthur Fellow, Ashoka Fellow, Recipient Jane Jacobs Medal "As momentum gathers globally to reorient our social system around the outcomes we want to achieve rather than just counting the actions we take, Mission Control offers a practical path for leaders to refocus their organizations' efforts on what matters most." -- Antony Bugg-Levine, CEO, Nonprofit Finance Fund; coauthor of Impact Investing

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