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Mycelial Mayhem
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Table of Contents

Acknowledgments
Foreword

Introduction
     Dave's Mycelial Mayhem Journey
     Kristin's Mycelial Mayhem Journey

Section I: Mycelia
1. Why Mushrooms?
     Why Not Mushrooms?
     Mushrooms Are Part of Our Fabric
     Mushrooms for the Future
     On the Mushroom Path

2. Mushroom Basics
     Fungi: A Kingdom of Its Own
     Mushroom Structure and Life Cycle
     Relevance of the Life Cycle to Cultivation and Harvest
     Facilitating Growth and Reproduction
     Fungi in Our Ecosystems
     Mushroom Life Cycle and Ecology as Teacher

Section II: The Stem
3. Growing Mushrooms
     The Assessment
     Outdoor Cultivation
     Wine Caps (Stropharia rugoso annulata)
     Oysters
          Pink Oyster (Pleurotus djamor)
          Italian Oyster (Pleurotus pulmonarius)
          Golden Oyster (Pleurotus cornucopiae)
          King Oyster (Pleurotus eryngii)
     Nameko (Pholiota nameko)
     Pioppino or Black Poplar (Agrocybe aegerita)
     Lion's Mane or Hericium (Hericium erinaceus)
     Reishi (Ganoderma lucidum)
     Maitake
     Black, Yellow, and Grey Morels (Morchella angusticeps, M. esculenta and M. deliciosa)
     Shiitake (Lentinula edodes)
     Indoor Cultivation: The Mayhem Within

4. Wild Collecting and Purveying
     Tenets to Follow When Collecting Wild Mushrooms
     Tenets to Follow When Purveying Wild-collected Mushrooms

5. Companion Planting and Other Sustainable Methods
     Systems Thinking: It's Not Just About the Mushrooms
     What's the Difference? Economics vs. Ecology
     What's the Difference? Sustainability vs. Resilience
     Biomimicry
     Permaculture Principles
     Putting It All Together: Resilient Design
     Applications for Mushroom Growing
     Composting
     Recycling Spent Growing Medium
     Materials and Energy Reduction
     Business Resilience
     Sharing Your Bounty

Section III: The Fruit of Your Labor
6. Umami of Edible Mushrooms
     What Is Umami?
     From Harvest to Feast: Handling Mushrooms for the Best Umami
     Complementary Food Pairings for Umami and Health
     The Taste, Texture and Presentation of Specific Mushrooms
     Culinary Supplements
     Recipes

7. Nutritional Benefits of Mushrooms
     Nutrition and Medicine
     Nutritional Content of Mushrooms
     The Known Benefits
     The Super Seven Medicinal Mushrooms
     Mushrooms' Major Health Improvement Functions
     How to Maximize Nutritional Content
     Cautions

8. Niche Business or Supplemental Income
     Mushrooms As a Business?
     Knowing How to Grow
     Formulating Your Idea
     Evaluating Your Market: Conducting a Market Analysis
     Getting Started

9. Marketing Mushrooms
     Challenges and Opportunities
     Developing Your Story
     Traditional Advertising
     Target Marketing and Understanding Your Unique Market
     Crafting Your Online Presence
     Collaboration
     Face Time
     Developing Your Unique Marketing Strategy
     Evaluating Your Efforts
     Looking Forward and Anticipating Change

Section IV: Spreading the Spores
10. Conclusion: Spread Your Spores

Appendix: Marketing and Communications Materials
North American Resources by Subject
References
Index
About the Authors

Promotional Information

An accessible hands-on guide for the aspiring mushroom grower

About the Author

David Sewak has worked in the conservation field for nearly two decades. Together with Kristin Sewak, he is previous co-owner of Berglorbeer Farma, which specialized in edible mushrooms, heirloom vegetables, native landscape plants and sustainable landscape design. David and Kristin speak on mushroom gathering and indoor and outdoor cultivation techniques at regional and national green living events. David holds a degree in History and Philosophy, and serves on the boards of Somerset Conservation District, Stonycreek-Conemaugh River Improvement Project, and Natural Biodiversity. Kristin Sewak is the founder of Natural Biodiversity, a nonprofit organization dedicated to restoring biodiversity within landscapes and involving people in environmental solutions. Together with David Sewak, she is owned Berglorbeer Farma, which specialized in edible mushrooms, heirloom vegetables, native landscape plants and sustainable landscape design. Kristin and David speak on mushroom gathering and indoor and outdoor cultivation techniques at regional and national green living events. Kristin holds a degree in ecology, has graduated from the community leadership initiative of Greater Johnstown/Cambria County Chamber of Commerce, and is a certified Habitat Stewards Host with the National Wildlife Federation.

Reviews

Mycelial Mayhem is a comprehensive and personal tome on the production, business, promotion, and problem solving for the independent mushroom grower. Although my interests lean toward "mushroom art" more than mushroom production, I am looking forward to having my own copy for its valuable resources. ---Taylor Lockwood This lively, companionable book demystifies mushrooms for those of us seeking clear explanations and checklists combined with infectious enthusiasm and some stunning photos, to nudge us towards starting out cultivating, wild collecting and marketing this diverse class of crops, which can complement our other gardening and farming ventures. ---Pam Dawling, author, Sustainable Market Farming Usually I'm out in the woods looking for wild mushrooms, not cultivating them, but after reading Mycelial Mayhem's approachable primer to this age-old art I'm ready to invite the mysterious and captivating kingdom of fungi right into my own home. -- Langdon Cook, author, The Mushroom Hunters This is the book that I will recommend for all beginning mushroom growers. Whether you want to grow mushrooms just for your own use or are considering them as a business, you will find this is a practical, down to earth, and enjoyable book to read. It covers everything the beginner needs to know including the basics of mushroom biology, how to grow, wild collecting, incorporating mushrooms into your landscape, cooking, and how start a mushroom business. The niche business and supplement income section is excellent and appropriate for someone considering any kind of small-scale agricultural business. ---Jeanine Davis, PhD., Associate Professor and Extension Specialist North Carolina State University, and lead author, Growing and Marketing Ginseng, Goldenseal and Other Woodland Medicinals Mycelial Mayhem draws us into the wild, weird, and wonderful world of the fungal kingdom with irresistible wit and wisdom. Emphasizing culinary glory, responsible foraging, nutritional and health benefits, the role of fungi in healthy ecosystems, and the barely explored possibilities of profitable business, this charming and very well-informed book is both welcome and indispensable for the beginning cultivator or curious cook. ---Peter Bane, author, The Permaculture Handbook

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