* One in three online shoppers in America has a PayPal account, which allows them to make purchases securely at eBay and other Internet businesses * This book is packed with in-depth coverage of the entire spectrum of PayPal activities from selling with PayPal on eBay auctions to using PayPal with existing shopping carts and using the PayPal development environment to create custom applications * Progresses from showing new users how to set up a PayPal account and make purchases to step-by-step technical instructions on using PayPal Web Services * Much of the book is targeted towards Webmasters who are comfortable using HTML and JavaScript * Walks e-commerce Web developers through adding PayPal buttons to Web sites, ensuring secure transactions, and building applications using the PayPal Web Services API * Foreword written by bestselling eBay author Marsha Collier
Table of Contents
Foreword. Introduction. Part I: Powerful, Practical PayPal. Chapter 1: Getting to Know PayPal. Chapter 2: Sign Me Up! Chapter 3: Protecting Yourself. Part II: Purchasing with PayPal. Chapter 4: Paying with Your PayPal Account. Chapter 5: Using PayPal Transactions. Chapter 6: PayPal Credit. Part III: Selling with PayPal. Chapter 7: Getting Ready to Sell. Chapter 8: Listing an Item on eBay. Chapter 9: Sending an Invoice. Chapter 10: PayPal Shipping. Chapter 11: Managing Your PayPal Payments. Part IV: Getting Money in the (e)Mail. Chapter 12: Asking for Money. Chapter 13: Accepting Payments in Multiple Currencies. Part V: Integrating PayPal into Web Sites and Applications. Chapter 14: Creating PayPal Buttons. Chapter 15: Adding Subscriptions and Recurring Payments to Your Web Site. Chapter 16: The PayPal Shopping Cart. Chapter 17: PayPal Integration. Part VI: PayPal Web Services. Chapter 18: The PayPal Sandbox. Chapter 19: Integrating PayPal Transactions into Your Site. Chapter 20: The PayPal APIs. Part VII: The Part of Tens. Chapter 21: Ten Reasons to Add PayPal to Your Web Site. Chapter 22: Ten Helpful PayPal Resources. Index.
About the Author
Victoria Rosenborg is co-owner of Small Business Online, a developer of e-commerce and marketing Web sites for small businesses. She's a recognized expert on e-commerce and e-publishing.
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This one book is a better one out of this series. The creators have chosen great experts to shed light on the topic. They work in these specialized fields, so that you can feel safe in following instructions, and advice. I heard from friends that the creators of this series do years of research and putting together each book before publishing. So although the mass amount of topics they specialize in, they do provide a solid foundation of DIY information.
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