The Power of Habit http://www.fishpond.com.au/Books/Power-of-Habit-Charles-Duhigg/9781400069286

Why We Do What We Do in Life and Business

By Charles Duhigg

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About the Author

Charles Duhigg is an investigative reporter for "The""New York Times." He is a winner of the National Academies of Sciences, National Journalism, and George Polk awards, and was part of a team of finalists for the 2009 Pulitzer Prize. He is a frequent contributor to "This American Life," NPR, "PBS NewsHour, " and "Frontline." A graduate of Harvard Business School and Yale College, he lives in Brooklyn with his wife and two kids.

Reviews

Praise for "The Power of Habit"
"Entertaining, an enjoyable book...a serious look at the science of habit formation and change." --"New York Times Book Review"
"Duhigg brings a heaping, much-needed dose of social science and psychology to the subject, explaining the promise and perils of habits via an entertaining ride that touches on everything from marketing to management studies to the civil-rights movement... a fascinating read."--"Newsweek Daily Beast"
"A fascinating exploration of our pathologically habitual society -- we smoke, we incessantly check our BlackBerrys, we chronically choose bad partners, we always (or never) make our beds. Duhigg digs into why we are this way, and how we can change, both as individuals and institutionally." --"The Daily"
"Charles Duhigg's thesis is powerful in its elegant simplicity: confront the root drivers of our behavior, accept them as intractable, and then channel those same cravings into productive patterns. His core insight is sharp, provocative, and useful."
--Jim Collins, #1 bestselling author of "Good to Great "and" Built to Last"
" "
""The Power of Habit" is not a magic pill but a thoroughly intriguing exploration of how habits function. Charles Duhigg expertly weaves fascinating new research and rich case studies into an intelligent model that is understandable, useful in a wide variety of contexts, and a flat-out great read. His chapter on 'keystone habits' alone would justify the book."
--David Allen, bestselling author of "Getting Things Done: The Art of Stress-Free Productivity"
"Charles Duhigg masterfully combines cutting-edge research and captivating stories to reveal how habits shape our lives and how we can shape our habits. Once you read this book, you'll never look at yourself, your organization, or your world quite the same way."
--Daniel H. Pink, author of #1 "New York Times" bestselling "Drive" and "A Whole New Mind"
"William James once obser