There are over 164,000 people working in the UK publishing industry. Competition for entry level jobs is fierce. Provides an overview of all the main functions in publishing including: editorial, sales, marketing, production, rights, distribution and future trends such as e-publishing.
Gill Davies worked in publishing for 26 years, and was one of the UK's leading academic publishers. She has worked all over the world and was a member of the governing council of the Publishers' Association. Now retired, she was also Professor of Publishing at the University of the Arts London, where she was course director for the MA in Book Publishing. Richard Balkwill has 25 years experience in education publishing. He currently runs his own training and consultancy business, focusing on the themes of publishing finance and the management of copyright and intellectual property. He is an associate at Rights.com and a director of the Independent Publishers' Guild.
"There's no substitute for a thorough understanding of the
pressures on one's clients - and this book certainly provides that.
Which is why I shall be making copies available to many of the
people working in our business who are in day-to-day contact with
publishers and customers."
*Sheila Bounford*
"This title is a plain-speaking guide to the business of what goes
into making and selling a book for those just starting out in
publishing. The book goes a long way to fill in those crucial gaps
in knowledge for those in their first job in publishing, or still
trying to get to grips with who does what and why."
*Rebecca Haworth*
"This handbook allows the readers to become familiar with legal,
taxation, and employment regulations, and how to avoid bureaucracy
in the EU. A practical source, the handbook discusses some of the
key issues that need to be addressed when drawing up a business
plan for operation in a new EU market."
*Abstracts of Public Administration, Development and
Environment*
"This clear, detailed, and soberly factual account of the ins and
outs of book publishing as a business is aimed, as the title makes
clear, at would-be-publishers...But much of its contents will be of
equal interest to aspiring or practising writers...The guide's
authors are reasonably up-front about a central question of equal
interest to writers and publishers alike: how to tell in advance
whether a book will sell or not."
*The Self Publishing Magazine*
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