Ranjay Gulati is a top Harvard Business School professor and Harvard MacArthur Fellow. He has been named by The Economist and the Financial Times as being in the top handful of business scholars whose work is most relevant to management practice. His research has been published in the Harvard Business Review, the Wall Street Journal, Forbes and the Financial Times.
Deep Purpose points to the conversations we must have right now
about how to redefine the role of business in society. The winning
formula is moral leadership and a multistakeholder model with
purpose at its core. Highly recommended.
*Paul Polman, former CEO of Unilever*
Brilliant and thought-provoking as ever, Ranjay Gulati applies
scholarly rigor to the important topic of purpose. This book is a
must-read for all leaders.
*Kasper Rorsted, CEO, Adidas*
Pursuing a purpose as a company means arriving at a clear
understanding of what you were put on this planet to do. It helps
you steer in the right direction, navigate tradeoffs, and, when
connected to a social or personal purpose, it can inspire
remarkable performance. Deep Purpose peels back the layers to
unveil what it truly takes to cultivate a purpose-driven culture,
one that enables both the company and its employees to experience
its power and benefit from the growth it can generate.
*Corie Barry, CEO, Best Buy*
Many leaders today strive to align purpose with financial success,
but only a few succeed. Gulati analyzes the tough challenges that
leaders everywhere must address if they are to save the planet
while also delivering strong profits. He provides a compelling
account of what it means to be purpose-driven--a crucial objective
for us as well as other organizations in the social innovation
space.
*Toshiaki Higashihara, Executive Chairman & CEO, Hitachi*
Leaders often invoke the rhetoric of corporate purpose to elevate
their or their company's image. But for the people who work in
these companies, the search for purpose is a real and defining part
of their professional life. Gulati's book illustrates how the best
leaders help employees discover a tangible link between the
organization's stated purpose and what they do on the job. When
people "come alive" with a sense of purpose in their work, their
motivation, energy, and creativity blossoms.
*Ken Frazier, former CEO of Merck*
Purpose isn't a "nice-to-have" in the business world anymore. It's
a "must-have." Purpose-driven organizations will lead the future,
and Ranjay Gulati's Deep Purpose is essential reading for anyone
who wants to be at the head of the pack. This comprehensive guide
breaks down why cultivating purpose isn't just the right thing for
businesses to
do - it's the smart thing too.
*Carmine Di Sibio, Global Chairman & CEO, EY*
Many leaders give lip service to purpose, but few know how to
create a compelling one. Ranjay Gulati is a preeminent scholar of
organizational strategy, and in this book he shows what it takes to
walk the talk on purpose. It's an insightful, practical, and timely
read on building a mission that serves employees, customers, and
communities along with shareholders.
*Adam Grant, #1 New York Times bestselling author of Think Again
and host of the TED podcast, WorkLife*
In this provocative and richly-researched book, Ranjay Gulati
argues that the pursuit of profits without purpose is no longer a
sustainable business model. As he shows, the road to high
performance, for both individuals and for companies, depends on
deepening our connection to enduring and essential human values. If
you want to be inspired to build more sustainable organizations,
Deep Purpose should be your next read.
*Arianna Huffington, Founder & CEO, Thrive Global*
A thoughtful account of the obstacles of moving beyond the
pure-profit imperative, and how to overcome them.
*Financial Times*
 |
Ask a Question About this Product More... |
|
