Warehouse Stock Clearance Sale

Grab a bargain today!

The Art of Being Unreasonable


Product Description
Product Details

Table of Contents

Foreword MICHAEL BLOOMBERG ix Acknowledgments xiii 1 The Art of Being Unreasonable 1 2 Why Not? The Powerful Question 7 3 Forget Conventional Wisdom 14 4 Do Your Homework No Matter How Much Time It Takes 23 5 The Value of Being Second 31 6 How to Work 24/7 and Still Get 8 Hours of Sleep 38 7 Bright and Young Is a Winning Combination 44 8 Risk 53 9 How to Get Results 58 10 Leverage 64 11 Marketing 71 12 Investing 79 13 Negotiation 85 14 The Logic of Being Logical 94 15 I Ain't Nothing but a Hound Dog 100 16 Is That the Best You Can Do? Motivating People by Challenging Them 109 17 Competition 116 18 It's Better to Be Respected Than Loved 124 19 Giving Back 133 20 Education: Never Let a Crisis Go to Waste 139 21 The Unreasonableness of Art and Artists 147 22 Reflections and Second Thoughts 156 Appendix Eli Broad Career Highlights 166 Index 178

About the Author

Eli Broad is an entrepreneur, philanthropist, and the founder of two Fortune 500 companies, KB Home and SunAmerica. He is an internationally known art collector and museum patron and has been profiled on 60 Minutes , in Vanity Fair , and in the New York Times for his role in the creation of Los Angeles cultural institutions, including the Frank Gehry--designed Walt Disney Concert Hall, the Museum of Contemporary Art, the Broad Contemporary Art Museum at the Los Angeles County Museum of Art, and The Broad, a new contemporary art museum he and his wife Edythe are building in the heart of downtown Los Angeles. He and his wife have been the driving force behind a genomic medicine research powerhouse--the Broad Institute of Harvard and MIT--and three stem cell research centers in California. He is a life trustee on the boards of MOCA, LACMA, and the Museum of Modern Art in New York and is regent emeritus of the Smithsonian Institution.

Ask a Question About this Product More...
Write your question below:
Look for similar items by category
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 8% commission by selling The Art of Being Unreasonable: Lessons in Unconventional Thinking on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Item ships from and is sold by Fishpond World Ltd.
Back to top