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Branding Yourself


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Table of Contents

  • I Why Should I Care About Self-Promotion?
  • 1 Welcome to the Party
  • 2 How Do You Fit in the Mix?
  • II Your Network Is Your Castle-Build It
  • 3 Blogging: Telling Your Story
  • 4 LinkedIn: Networking on Steroids
  • 5 Twitter: Sharing in the Conversation
  • 6 Facebook: Developing a Community of Friends
  • 7 Sharing Photos & Videos
  • 8 Other Social Tools
  • 9 Finding Yourself on Search Engines
  • 10 Measuring Success: You Like Me, You Really Like Me!
  • 11 Bringing It All Together: Launching Your Brand
  • III Promoting Your Brand in the Real World
  • 12 How to Network: Hello,My Name Is...
  • 13 Public Speaking: We Promise You Won't Die
  • 14 Getting Published: I'm an Author!
  • 15 Personal Branding: Using What You've Learned to Land Your Dream Job

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