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* Extract expected in major newspaper such as Sydney Morning Herald, West Australian, Sunday Star Times or Dominion Post Weekend * Wide review coverage in broadsheet and tabloid newspapers such as the Herald Sun, Weekend Australian and NZ Herald * Reviews assured in glossy magazines such as Big Issue, Good Health, Australian Women's Weekly, MindFood and Next * Extract to be sought in magazines such as Women's Health, Good Health, Marie Claire and Prevention Magazine * Online reviews and interviews on women's health and wellbeing websites * Select radio interviews in Australia and New Zealand * Advertising in The Monthly * Social Media campaign including Facebook ads * Online ads on Public Service news * Promotion via Text website and newsletters

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In her comprehensive "environmental history" of the only human body part without its own medical specialty, Outside contributing editor Williams focuses on the importance of understanding breasts as more than sex objects: they act as "a particularly fine mirror of our industrial lives." Americans have 10 to 40 times the amount of flame retardant chemicals in their breast milk as Europeans, for example, and improved nutrition is responsible for earlier onset of puberty in girls-which is linked to higher breast cancer risk. "You know we're living in a strange world when we have to biopsy our furniture," Williams comments. She sweeps the reader along a journey extending from the evolution of human breasts from sweat glands, through cosmetic breast enhancements, the science and politics of breastfeeding, and possible links between pollutants and breast cancer in both women and men. Her clear explanations of biology and other technical matters ensure that readers without a scientific background can follow her account. She concludes with recommendations for individuals and governments to prevent further breast-related health problems. Williams puts hard data and personal history together with humor, creating an evenhanded cautionary tale that will both amuse and appall. Illus. Agent: Molly Friedrich, Friedrich Literary Agency. (May) (c) Copyright PWxyz, LLC. All rights reserved.

While nursing her second child, Williams (contributing science editor, Outside Magazine) wrote an article about chemicals in human breast milk that prompted further research on the environmental history of breasts. Investigating the latest science in the fields of anthropology, biology, and medicine, she explores where breasts came from, where they have ended up, and what we can do to save them. From interviews with scientists and doctors around the world, she learned that mammary glands evolved out of sweat glands, breast size has grown larger over time, breasts are arriving earlier than they did 15 years ago, breastfeeding is still controversial, and breast cancer is the number one cancer killer of women globally. Williams aptly distills scientific data in an engaging manner with her witty journalistic style and jocular observations. Verdict Along with Marilyn Yalom's History of the Breast, this unique and highly recommended history proves that boobs, knockers, and ninnies deserve respect.-Eva Lautemann, Georgia Perimeter Coll. Lib., Clarkston (c) Copyright 2012. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.

'Florence Williams's double-D talents as a reporter and writer lift this book high above the genre and separate it from theranks of ordinary science writing. Breasts is illuminating, surprising, clever, important. Williams is an author to savour and look forward to.' -- Mary Roach 'A wonderful and entertaining tour through the evolution, biology and cultural aspects of the organ that defines us as mammals!' -- Susan Love MD, author of Dr Susan Love's Breast Book and President of the Dr Susan Love Research Foundation 'I certainly didn't think I could appreciate breasts more than I already did. This is a truly outstanding book! Written with humour and humanity, it is essential reading for anyone wishing to understand the fascinating intersections between personal health, toxic chemicals, western culture and the medical profession. I couldn't put it down.' -- Bruce Lourie, co-author, Slow Death by Rubber Duck: The Secret Danger of Everyday Things 'Breasts is less a primer on anatomy than a catalog of environmental devastation akin to Rachel Carson's 1962 classic Silent Spring, which detailed the impact of industrial chemicals-notably, the pesticide DDT-on animal life. But Williams, who cites Carson as an inspiration, has written a far scarier book. Carson examined birds and fish. Williams looks at us.' New York Times 'Traversing anatomy, breast cancer in male US Marines, and implants (materials trialled before silicone include glass balls, ivory and wood chips), Williams brings boobs and boffins to life. A must-read for owners and admirers alike.' North & South (NZ) '...exceptional history... with smarts, sass, and intent... Meant to nurture the next generation for life on planet Earth, breasts are also humanity's first responders to environmental changes. And what have modern-day chemical exposures wrought? The answers to this question and many more are found in Williams' remarkably informative and compelling work of discovery.' Starred Review. Booklist 'In her comprehensive 'environmental history' of the only human body part without its own medical specialty,...Williams focuses on the importance of understanding breasts as more than sex objects...Williams puts hard data and personal history together with humor, creating an evenhanded cautionary tale that will both amuse and appall.' Publishers Weekly

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