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Case Studies in Asian Management

There is a lack of knowledge on how corporations in Asia develop strategies, organize their work processes and deal with competition. Western managers and business students need to know more about Asian corporations and their management styles. Learning about Asia, however, has always been a challenging task. The main challenge is the complexity encountered when dealing with Asian management issues, which differ not only for different countries, but also for different types of businesses, not to mention national management preferences and styles.This book tries to fill this gap, by presenting case studies of various Asian countries including China, Japan, India, Korea and The Philippines. The case studies are as diverse as management activities in Asia can be and include a variety of different companies in several Asian countries.This book attempts to present an overview on the variety and complexity of management and business processes in Asian countries. It intends to support business people and students of international management to get a deeper understanding of Asian management practices by presenting practical examples of Asian firms and their strategies.
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Table of Contents

Introduction; The People's Republic of China: FamilyMart's China Expansion; Alibaba: Facing its Thieves; Li Ning: Make the Change; Shiseido in China - When Politics Interferes with Business; Japan: UNIQLO: A stitch in time; The Suntory Highball Revolution: Can a Type of Drink Save an Industry?; A Tale of Three Companies: The Survival Strategies of Sony, Hitachi, and Canon; India: Doing it the Toyota Way in India? Managing Unsettled Labor Relations at the Toyota Subsidiary in India; Korea: KIA MOTORS Facing Globalization Challenges; The Philippines: Brightening Philippine Airlines (PAL): Strategizing for the Future of Asia's Pioneer and Sunniest Air Transporter; The Birth of the WATERCCOOP in Cagayan de Oro City; Cross-cultural Encounters: Visiting my Australian Friend's House; A Peek on the Cheek; About the Authors.

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