"Change - Or Die! is the right book at the right time about one of the most critical issues facing almost every company today - how to constantly adapt and change while maintaining a laser-sharp focus." -- John P. Rathbone, Executive Vice-President Administration, Norfolk Southern Coroporation "'Change' is the one constant in our lives. M. David Dealy and Andrew Thomas 'get it,' and they help the rest of us 'get it,' too. Successfully transforming any organization takes leadership from within. I have made this book mandatory reading for my team, and recommend it to anyone who wants to make change work as a positive in their organization." -- Jim Schultz, Senior Vice President, Employee and Customer Engagement, Waste Management Inc.
The Inevitability of Change
The Great Change Mistakes
The Change Agent Solution
Change Agents Challenge the Status Quo
Change Agents Embrace Conflict
Change Agents Manage Risk, Not Avoid It
Change Agents Stoke the Fire of Creativity
Change Agents Help Create New Change Agents
Change Expectations and the New MBA
Notes
Bibliography
Index
About the Authors
M. David Dealy is Senior Vice President of Transportation
for Burlington Northern Santa Fe Railroad.
Andrew R. Thomas, PhD, is assistant professor of
international business and associate director of The Taylor
Institute for Direct Marketing at University of Akron.
Dealy, senior vice president of transportation for Burlington
Northern Santa Fe Railroad, highlights the key qualities of change
agents who challenge the status quo. He outlines techniques for
embracing conflict, managing risk, and developing new change
agents, and demonstrates how corporate leaders can encourage and
reward this behavior. Co-author Andrew R. Thomas teaches
international business at the University of Akron.
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