Table of Contents

"Foreword of The VICS-CPFR Committee 1. EFFICIENT CONSUMER RESPONSE AS THE ORIGIN OF CPFR 2. THE CPFR CONCEPT Dirk Seifert: The CPFR Value Proposition Gerhard Arminger: Sales and Order Forecasts in the CPFR Process for Retail Joseph Andraski: CPFR Emerges as the Next Movement in Supply Chain Management Julie Fraser: CPFR Status: Key Results of a Survey in the Consumer Goods Sector 3. CPFR IN NORTH AMERICA Freidman and Belkin: Major Trends in North American CPFR Adoption Lawrence E. Fennell: Consumer Centric CPFR Christopher A. Brady: CPFR -- Views and Experiences at Safeway Bastock, Baumann and Smith: CPFR Implementation at Ace Hardware and Manco Frodsham, Miller and Mooney: CPFR Implementation at Canadian Tire and GlobalNetExchange Andraski and Di Yeso: The Power of Standards-Based Collaboration - the Uniform Code Council & CPFR 4. CPFR IN EUROPE Dirk Seifert: CPFR -- Ready to Take Off in Europe Weisphal, Pfahler and Abolhassan: Results of a CPFR Study in Europe Treeck and Seishoff: CPFR in Germany, Austria and Switzerland Baumgart, Ester and Schick: CPFR Implementation at dm-drogerie markt Schick and Hambuch: CPFR Implementation at dm-drogerie markt and Procter & Gamble in Germany Don Brenchley: CPFR Implementation at Londis in Great Britain Duque, Garriga and Teuscher: CPFR Implementation at Henkel Spain 5. CPFR PERSPECTIVES AND ROADS TO IMPLEMENTATION Bruce and Ireland: Migration to Value Chain Collaboration through CPFR Dawn Russell: Integrating Collaborative Transportation Management and CPFR Ralph Drayer: The Foundation Is in Place Daren K. Fairfield: Avoiding CPFR Pitfalls in the Consumer Goods Industry Stiely and Katz: Virtually Vertical: A Supply Chain Model for the Collaboration Era Koch and Hausruckinger: On the Road to the Network Economy"

About the Author

Dirk Seifert (Hamburg, Germany) is a former director of the Bertelsmann e-Commerce Group and a former vice president with both Procter & Gamble and Bayer Pharmaceutical. He is currently a Visiting Scholar at Harvard Business School.