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Compelling People


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How people judge you - and how to come out looking good.

About the Author

John Neffinger and Matthew Kohut are partners in KNP Communications, a firm specializing in presentation coaching and communications strategy for corporate and political clients. They also lecture regularly at Harvard Business School, Columbia Business School, MIT, Bennington College, and the Naval War College.


Have you ever wondered why you make the impression you do? In Compelling People, John Neffinger and Matthew Kohut marshal a wide-range of evidence from psychology to demonstrate that everything you do projects your strength and warmth to others. Not only does this book tell you why people react to you as they do, it also provides specific suggestions for managing your image. This book is a must-read for all leaders who want to maximize their influence on othersHuman psychology is endlessly fascinating, and never more so than in this book. It is both serious and engaging. Kohut and Neffinger will help you to lead - and succeed - in everything from public speaking to love. This is a wonderful readThanks to John Neffinger and Matthew Kohut, I now have a much greater understanding of how to better influence and connect with all the people I encounter every day. After reading this wonderful book, I found myself standing and sitting straighter, holding my hands differently, and following its many other sure-fire tips for how to project strength and warmth. Compelling People is a fascinating, beguiling read with the potential to change your lifeThis book is required reading at Harvard Business School, and for good reason-it helps their students become more successful, and it can do the same for all of us. There is no denying that how the world sees us can make all the difference in how successful we are, and that is exactly what Compelling People addresses. It teaches us how to use style and approachability to improve others' view of us and, in turn, our professional lives. It teaches us not only how to become more compelling people, but how to become better at compelling people. (Clever title, no? And not incidentally, the book also covers these dynamics in our personal lives-from social media to dating.) . . . This book helps us become more conscious of traits we might have otherwise overlooked or taken for granted-factors surprisingly within our control that can have a huge impact on our worldview, and the world's view of us. - 800ceoread.com

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