Absolutely Australia's Lowest Prices

We won't be beaten by anyone. Guaranteed

Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

New or Used: 2 copies from $36.16
Overview: The 18th edition of "Crafting and Executing Strategy" represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management. Known for its cases and teaching notes, this edition provides an unparalleled case line up of 28 cases: 25 of the 28 cases are brand new or extensively updated for this edition; the selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about; many cases involve high-profile companies; and, there's a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design. "Thompson 18th edition", your best case scenario!
Product Details

Table of Contents

Part I: Concepts and Techniques for Crafting and Executing Strategy Section A: Introduction and Overview Chapter 1: What Is Strategy and Why Is It Important Chapter 2: Leading the Process of Crafting and Executing Strategy Section B: Core Concepts and Analytical Tools Chapter 3: Evaluating a Company's External Environment Chapter 4: Evaluating a Company's Resources and Competitive Position Section C: Crafting a Strategy Chapter 5: Five Generic Competitive Strategies--Which One to Employ? Chapter 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices Chapter 7: Strategies for Competing in Foreign Markets Chapter 8: Diversification: Strategies for Managing a Group of Businesses Chapter 9: Ethical Business Strategies, Social Responsibility, and Environmental Sustainability Section D: Executing the Strategy Chapter 10: Building an Organization Capable of Good Strategy Execution Chapter 11: Managing Internal Operations: Actions That Promote Good Strategy Execution Chapter 12: Corporate Culture and Leadership: Keys to Good Strategy Execution Part II: Cases Mystic Monk Coffee Whole Foods Market in 2010 >O-fold Competition in the Warehouse Club Industry Competition in Energy Drinks, Sports, and Vitamin-Enhanced Beverages Netflix Redbox Cash Connection Blue Nile in 2010 Apple in 2010 Gap Inc. in 2010 Google in 2010 SkyWest, Inc. in 2009 Silver Ships: Its Strategy in the Military and Workboat Industry Skype's Spin Off from eBay: Is it Ready for an IPO? Sara Lee in 2010: Has Its Retrenchment Strategy Benefited Shareholders? Smuckers in 2010: Expanding the Business Lineup Robin Hood Dilemma at Devil's Den Southwest Airlines in 2010 Neamaste Solar Herman Miller Starbucks in 2010 Norton Lilly: Implementing Transformational Change in the Shipping Industry The Good Hotel W.L. Gore and Associates Rhino Capture in South Africa Countywide Financial and the Subprime Mortgage Debacle

About the Author

The University of Alabama John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms. Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market analysis for clients in a diverse mix of industries. Professor Gamble received his Ph.D. in management from the University of Alabama in 1995. Dr. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama. A. J. Strickland III e professore di Strategia d'Impresa presso la Graduate School of Business dell'Universita dell'Alabama.

Ask a Question About this Product More...
Write your question below:
Look for similar items by category
Home » Books » Business » Management » Strategy
Home » Books » Business » Management » General
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 5% commission by selling Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases: The Quest for Competitive Advantage : Concepts and Cases on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Item ships from and is sold by Fishpond.com, Inc.
Back to top