Chapter1. Cultural and Creative Industries. An Overview.- Chapter2. Creative Arts Industries: Analysis of Scientific Production.- Chapter3. Creative Potential and Social Change. Independent Visual Arts Spaces in Tijuana .- Chapter4. A Model of Innovative, Social and Sustainable Entrepreneurship under the Roof of the World.- Chapter5. Creative Tourism as a new challenge to the development of destinations - the Portuguese case study.- Chapter6. Creative Tourism as a new challenge to the development of destinations - the Portuguese case study.- Chapter7. Innovation and Creativity in the Mobile Applications Industry: a case study of Mobile Health Applications (e-Health Apps).- Chapter8. Gamification and new technologies to promote healthy lifestyles and its role in creative industries.- Chapter9. Innovation and Collaboration in the DNA of a Cultural Industry: Craft Beer in Baja California.- Chapter10. Wine tourism and wine vacation as a cultural and creative industry. The case of the Bullas Wine Route .- Chapter11. Wine industry in Baja California, Mexico: a gender perspective.-
Marta Peris-Ortiz is Professor at Universitat Politecnica de Valencia. She received her PhD in Management from the University of Valencia in 2005. Her current research is focused on the topics of entrepreneurship, innovation, sustainability, Knowledge and education innovation. She has published articles in journals such as Journal Business Research, Management Decision, Service Industries Journal, Technological Forecasting and Social Change, Service Business, European Journal of International Management, Journal of International Change Management, International Entrepreneurship and Management Journal, International Journal of Manpower, Canadian Journal of Administrative Sciences and Non-Profit Management and Leadership among others, and is also a reviewer. She has been Guest Editor of Management Decision, European Journal and International Management, Service Industries Journal, Canadian Journal of Administrative Sciences, Technological Forecasting and Social Change, Small Business Economics and Journal of Knowledge Economy, among others. She is Associate Editor and on the editorial board of several journals of relevant international prestige. She has been President in different International Conferences and she has been executive secretary of the International Network of Business and Management Journals for five years. Marta Peris-Ortiz has been co-editor of more than 20 books published by Springer. Since 2014, she has been a member of the DEVA agency evaluator group, responsible for evaluating degrees and masters in Andalucia (Spain). Mayer R. Cabrera-Flores is Professor at CETYS Graduate School of Business, researcher of CETYS Research Institute for Innovation, Entrepreneurship and Social Change-INNSIGNIA, member of National System of Researchers in Mexico (SNI-CONACYT) and member of the research and teaching network on technological innovation. In 2014, Dr. Cabrera-Flores received his Doctor's degree in Global Development Studies from the Autonomous University of Baja California. He has a Master in ICT and a Bachelor in Electronic Engineering. Since 2006 he has participated in several research projects with different regional institutions. From 2008 to 2015, Dr. Cabrera-Flores was a full research assistant at Institute of Educational Research and Development (IIDE), member of the editorial board of the Electronic Journal of Educational Research-REDIE and faculty associate of the Research Group on Digital Technology in Education. He has several scientific publications, including books and papers in indexed international journals. His research interests are Regional Innovation Ecosystems; Creative Economy; Policy on Science and Higher Education; Science Communication; ICT and Social Change. Dr. Arturo Serrano Santoyo earned his Doctor's degree in Electrical Engineering from the National Polytechnic Institute in Mexico City in 1980. In 1981 he received the ALCATEL Annual Telecommunications Award for his contributions to rural satellite communications in Mexico, and in 1986 was honored with the ERICSSON Telecommunications Award. Dr. Serrano was awarded with the 2016 National Engineering Prize from the Mexican Association of Electrical and Mechanical Engineers. He has been a consultant for the Organization of American States and the United Nations as well as for many private companies and governmental agencies. Dr. Serrano is member of the Mexican Academy of Engineering and author of more than 60 papers in indexed scientific journals, and several books, on techno-social issues. He is currently researcher at the Center for Scientific Research and Higher Education of Ensenada (CICESE), visitant scholar at CETYS Universidad and member of the Mexican National System of Researchers SNI.