Daniel Rowles has more than 20 years of digital marketing experience on both client and agency sides. A CIM fellow and course director, he is lead judge for their CIM Marketing Excellence award. Rowles also lectures at Imperial College London and Cranfield School of Management, and co-hosts the Digital Marketing Podcast, a global top-ten business podcast on iTunes. His digital marketing company TargetInternet.com supports clients such as the BBC, Vodafone, Sony, Oracle and Tesco.
"Worthy of a spot on your desk if you're passionate about delivering results through digital channels. A practical yet strategically minded guide - I highly recommend."--Tim Ruthven, Head of Marketing Innovation, Imperial College Business School "In the fast-paced world of digital media, every marketer needs a bible - I can't recommend it enough."--Gemma Butler, Associate Director of Marketing, Chartered Institute of Marketing "The definitive hands-on guide to digital tactics and strategy."--Ciaran Rogers, Host. of the Digital Marketing Podcast