With over 7.5 million users generating 5.6 billion dollars in sales in the second quarter of 2003 alone, eBay has become a fundamental part of contemporary American life. Still, there are many people who, while comfortable with a computer and the Internet, aren't completely sure about how to bid, buy or sell on eBay. Or, if they are familiar with eBay basics, feel like they are at a disadvantage when pitted against more experienced eBay users. They're not unintelligent; they just don't have the time to learn all the tips and tricks that are second-nature to power eBay users. The unique format of eBay in a Snap, Second Edition provides a task-based, modular organization of information that lets the reader zero right in on the thing he or she wants to learn about, and then get back to winning a bid or selling a product at the highest price. Written by a well-known expert on Internet shopping, bargain-hunting, and auctions, eBay in a Snap reveals the best tips, tricks, and techniques for everything from enhancing a listing with HTML ad multimedia to buying and selling a car on eBay.
Preston Gralla is the author of more than two dozen books about computers and the Internet, including How the Internet Works, Windows XP Hacks, and several on Internet shopping, bargain-hunting, and auctions. He has been a columnist for ZDNet/Cnet, and is currently a columnist for TechTarget.com and PriceGrabber.com. His commentaries have been featured on NPR's All Things Considered, and he has appeared on television and radio networks and shows including the CBS Early Show, CNN, MSNBC, and ABC World News Now.