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About the Author

Leonard Mlodinow is the bestselling author of The Drunkard's Walk (New York Times Notable Book), Subliminal (winner of the PEN / E. O. Wilson Award), The Upright Thinkers and, with Stephen Hawking, The Grand Design. Trained as a physicist, he has had a very elastic career, writing for television series such as Star Trek: The Next Generation and working in the gaming industry before becoming a full time writer while continuing to publish physics papers as a hobby.


Elegant and interesting. . . packed with insights, puzzles and philosophical interludes. . . While nodding to the business market, Elastic is refreshingly free of the curious moralising that often accompanies such how-to guides -- Steven Poole * Guardian * A manifesto for intellectual flexibility. . . If we are to thrive in this new world, argues bestselling science writer Leonard Mlodinow, we're going to need less linear, logical, analytic reasoning and more creative "elastic thinking" -- Julian Baggini * Financial Times * 'Stretchy' brains are best. . . Mlodinow's core message is well worth hearing -- Hugo Rifkind * The Times * Timely and engrossing, Leonard Mlodinow's Elastic is a fascinating exploration of one of the most important topics: how the human mind deals with change -- Charles Duhigg, author of The Power of Habit and Smarter Faster Better A book of sparkling intelligence, written with humour and grace. If you read only one book of accessible science this year, let this be the one -- Mark Williams, author of Mindfulness, Emeritus Professor of Clinical Psychology, University of Oxford A fascinating, useful look into how the brain works. Perfect for neophiliacs and everyone else who's dealing with a changing world -- Seth Godin, author of Tribes Leonard Mlodinow never fails to make science both accessible and entertaining -- Stephen Hawking Leonard Mlodinow will make you smarter -- Seth MacFarlane, creator of Family Guy In this wise and persuasive book, Leonard Mlodinow calls for a change in the very way we think. Using a deft mix of science and storytelling, he shows the limits of linear thinking and the promise of 'bottom up' thinking that embraces ambiguity, asks the shrewd questions, and pursues novel answers to complex problems. Elastic is a book that will help you survive the whirlwind -- Daniel H. Pink, author of When In a world in which advancing technologies, omnipresent social media, and fiery political landscapes can make us feel helpless and paralyzed, Leonard Mlodinow shows us how our most humanly traits such as novelty seeking, need for routine, and free range imagination have uniquely prepared us to thrive in an increasingly complex and ever changing world. Most importantly, in this groundbreaking book, Mlodinow shows us how to make the best use of our most basic human tendencies to find true happiness and success -- Rudy Tanzi, author of Super Brain

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