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Event Design Handbook

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About the Author

Roel Frissen is entrepreneur, speaker, facilitator and event designer for corporations and associations. On a quest to create a common and visual language to ease the conversation between Event Planner and Event Owner, he created together with Ruud Janssen the #EventCanvas. Roel is the co-founder of Foundation and Event Model Generation -the event design consulting & training firm. Ruud Janssen is an international speaker, facilitator and designer of high stakes conferences & events. He helps organisations innovate by thinking differently based on functional, social and technological advancements using business and event model innovation. He created the #EventCanvas with Roel Frissen to enable teams to systematically design events that matter. Ruud is is the co-founder of Foundation and Event Model Generation -the event design consulting & training firm. Story Engagement Engineer Dennis Luijer believes in making thoughts visible by drawing them out into reality. His role in visualizing how events create value as an Industrial Designer, brings the narrative to life. "It`s the connected way of the future and will end up bringing the world together! So get your pen out and start drawing some doors so others can come in and connect to your thinking."


"This book stands out of the crowd of recent design/business books because it is so specific and actionable. I have found myself recommending it to colleagues and clients when it is time for them to plan important leadership offsides, meetings and events. Bringing people together is a time-consuming and expensive endeavor, and when you do that, you owe it to yourself to ensure the most impact possible. This book will help you do that." - Dave Gray "It's a must have for every event planner." - Frankwatching

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