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Home » Books » Business » Management » Strategy

Event Design Handbook

Systematically Design Innovative Events Using the #Eventcanvas

By Roel Frissen, Ruud Janssen, Dennis Luijer

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Format: Paperback, 204 pages
Published In: Netherlands, 01 November 2016
Everyone at some point in time experiences events that change the course of history or their life. The are powerful and can be impactful. Some events are taken for granted and their fundamental design is overlooked or simply copied. This book identifies the starting point (braiding point) of any event and names the steps of how they come alive. It aims to put your finger on the DNA of your event. This book shows you the components of the DNA of events. It gives you insight into the way you can observe, analyse any event. Understand who has what at stake. Define the behaviour change required to deliver value. Identify the levers and mechanism by which you can influence this behaviour change in your event design. This book lays the foundation for creating a common language. A language that can be spoken and understood by those who know and those who don't yet know the mechanics of events. This book will allow them to make event design the starting point fand approach for creating events that matter.

About the Author

ROEL FRISSEN Netherlands based Entrepreneur Roel Frissen, CMM (1974) has been an innovator and entrepreneur in the Meetings & Events Industry since 1999. He is founder of EventCanvas.org Foundation and Event Model Generation (the event design consulting & training firm) with Ruud Janssen aimed at creating a common language for Meetings & Events. Roel also manages Parthen meeting services and Center for Business Model Innovation. RUUD JANSSEN Switzerland based Entrepreneur Ruud Janssen, CMM, DES (1970) has been an innovator and game changer in the Hospitality and Meetings & Events Industry since 1994. He is founder of EventCanvas.org Foundation and Event Model Generation (the event design consulting & training firm) with Roel Frissen aimed at creating a common language for Meetings & Events. He also the founder and Managing Director of TNOC -The New Objective Collective; a creative collective of visual thinkers, moderators and specialists at the intersection of communication, technology and strategy. DENNIS LUIJER Netherlands based Visual Thinker and Story Engagement Engineer Dennis Luijer is part of Event Model Generation since 2014. He also manages Visuallyyours.nl and has been involved in the early stages of Business Model Generation as well. "I believe in making thoughts visible by drawing them out into reality... It is the connected way of the future and will end up bringing the world together! So get your pen out and start drawing some doors...so others can come in and connect to your thinking!"

Reviews

"This book stands out of the crowd of recent design/business books because it is so specific and actionable. I have found myself recommending it to colleagues and clients when it is time for them to plan important leadership offsides, meetings and events. Bringing people together is a time-consuming and expensive endeavor, and when you do that, you owe it to yourself to ensure the most impact possible. This book will help you do that." - Dave Gray "Thought the canvas has a strong resemblance to other canvases you might be associated with, I think you will find this one of great use. It should be in everyone's toolkit."- Business901 "It's a must have for every event planner."- Frankwatching

EAN: 9789063694340
ISBN: 9063694342
Publisher: Bis Publishers
Dimensions: 20.83 x 21.08 x 1.52 centimetres (0.57 kg)
Age Range: 15+ years
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