COVID-19 Response at

Read what we're doing...

Executive Economics


Product Description
Product Details

Table of Contents


1. Cost, Value, Price: Three Pillars of Profit

2. Hidden Costs

3. Tradeoffs: Pain versus Gain

4. Do You Know Where Your Costs Are?

5. People, Knowledge, and/or Machines

6. From Volume to Variety

7. Racing Down the Learning Curve

8. Markets and Demand: How to Listen to Your Customer

9. Calculated Risks

10. Competing by Cooperating




About the Author

Shlomo Maital lives and teaches in Israel, and has a seasonal appointment as Visiting Professor at MIT's Sloan School of Management. He is author of Minds, Money and Markets: Psychological Foundations of Economic Behavior (1982) and Economic Games People Play (1984).


A. George Schillinger Polytechnic University Shlomo Maital brings economics to life, and leaves executives with insights and decision tools that would be difficult to acquire as rapidly and with as much pleasure elsewhere. He does this in part by using a wealth of striking and instructive historical examples to make his concepts clear.
Charles B. Housen CEO, Erving Industries, Inc. Maital has forced me back to my undergraduate days where my economics studies dominated, but I now realize how important those theories are to making my decisions successful. "Executive Economics" is refreshing and supportive of important executive decision-making techniques and I recommend it as an excellent economic primer.
Lester C. Thurlow For almost a decade, Shlomo Maital has been a superb teacher in MIT's executive education program. Anyone reading this book will also give him superb ratings. The reading is fun, the information is accessible, and the reader will go away both wiser and a better business person.

Ask a Question About this Product More...
Write your question below:
Look for similar items by category
People also searched for
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 8% commission by selling Executive Economics: Ten Tools for Business Decision Makers on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Item ships from and is sold by Fishpond World Ltd.
Back to top