Table of Contents

Foreword Howard S. Becker; Introduction Brian Moeran and Bo T. Christensen; 1. What's the matter with Jarrettsville? Genre classification as an unstable and opportunistic construct C. Clayton Childress; 2. In search of a creative concept in Hugo Boss Kasper T. Vangkilde; 3. Reconceiving constraint as possibility in a music ensemble Shannon O'Donnell; 4. The Ursula Faience Dinnerware Series by Royal Copenhagen Brian Moeran; 5. Looking into the box: design and innovation at Bang and Olufsen Jakob Krause-Jensen; 6. Creativity in the brief: travel guidebook writers and good work Ana Alačovska; 7. Celebrity status, names and ideas in the advertising award system Timothy de Waal Malefyt; 8. Evaluation in film festival prize juries Chris Mathieu and Marianne Bertelsen; 9. Restaurant rankings in the culinary field Bo T. Christensen and Jesper Strandgaard Pedersen; 10. Patina meets fashion: on the evaluation and devaluation of oriental carpets Fabian Faurholt Csaba and Güliz Ger; Afterword: evaluative practices in the creative industries Keith Sawyer.

Promotional Information

Explores creativity and accompanying evaluative practices in a series of richly textured ethnographic case studies of creative industries.

About the Author

Brian Moeran is Professor of Business Anthropology at the Copenhagen Business School and founding Editor of the Open Access Journal of Business Anthropology. Bo T. Christensen is Associate Professor in the Department of Marketing at Copenhagen Business School.

Reviews

'This cross-disciplinary, international collection of essays is marvelously eclectic. The central question of how creative industries evaluate their work is discussed via the lens of everything from dinnerware to clothing to film festivals to restaurant rankings. This book - particularly the outstanding synthesis by Keith Sawyer - will be of great interest to creativity researchers and organizational scholars alike.' James C. Kaufman, Professor of Psychology and Founding Director of the Learning Research Institute, California State University at San Bernardino

'There is nothing more important in studies of creativity than analyses of the process. The ethnographic approach described in this volume insures that the examples are realistic, and the focus on the field of design insures that the theories do in fact describe unambiguously creative work and the processes supporting it.' Mark A. Runco, Torrance Professor, Creative Studies & Gifted Education, University of Georgia

'Here is ongoing cultural process - creativity, then scrutiny. All through inspired close-up ethnography!' Ulf Hannerz, Professor Emeritus, Department of Social Anthropology, Stockholm University