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Fear and Fashion in the Cold War

This book explores Cold War fashion in all its aspects, ranging from innovations in materials to the cybernetic visions of the 1960s, from the bikini to the spacesuit, vinyl radiation suits to high-tech jewellery, Paco Rabanne to Barbarella. Set in the context of art, film, science and design, Pavitt explores how the image of the body was shaped by Cold War concerns - atomic anxieties, the space race, technological developments and the first forays into 'hyper-reality.' With a stunning selection of images alongside military, political and scientific research, the book shows how counter-cultural theories and experiences in the later 1960s shaped an alternative view of the 'Cold War Body'.
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About the Author

Jane Pavitt is the University of Brighton Senior Research Fellow in Product Design at the V&A. She is lead curator of the exhibition Cold War Modern and has curated several major exhibitions including Brilliant (V&A 2004) and Brand.New (V&A 2000) and edited the accompanying books.

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