Promotional Information

Explores the Advertising Council's propaganda that helped to create public backing for an activist international stance on Cold War foreign policy.

Table of Contents

Introduction: A Harmony of Endeavor
The Opportunities of War: Advertising Counters Old Enemies and New Threats
Turning Eyes Outward: Promoting Internationalism
Bringing Together: The Advertising Council Organizes for Peace
An Ideological War: Messages of Fear and Hope
Internalizing the Cold War Conflict
An Established Consensus
Bibliography
Index

About the Author

DANIEL L. LYKINS is Instructor of History at Oregon State University. After leaving the practice of law, Lykins returned to teaching in areas related to his legal training. While serving as Assistant to the Dean at the University of Dayton School of Law, he decided to pursue graduate education in history. Upon completion of his doctoral work with George Herring at the University of Kentucky, he moved to Oregon and started teaching there.

Reviews

?[D]aniel L. Lykins is making a significant contribution.?-American Journalism

?[O]ffers a needed spotlight on the economic underpinnings of wartime propaganda and the business community's involvement in selling war to a reluctant public.?-The Journal of American History

"ÝD¨aniel L. Lykins is making a significant contribution."-American Journalism

"ÝO¨ffers a needed spotlight on the economic underpinnings of wartime propaganda and the business community's involvement in selling war to a reluctant public."-The Journal of American History

"[D]aniel L. Lykins is making a significant contribution."-American Journalism

"[O]ffers a needed spotlight on the economic underpinnings of wartime propaganda and the business community's involvement in selling war to a reluctant public."-The Journal of American History