The best-selling authors of The Baby Book (Dr William and Martha Sears) have created a supportive and practical guide to coping with difficult and fussy children. The book contains proven methods for dealing with a multitude of difficulties you may encounter. Covers a true gap/opportunity in the market, especially in terms of their responsive parenting techniques. Marketing support will build on the success of the first two books and include continued promotions with key childcare organisations and producers of baby products. There will also be comprehensive online activity. A debate-promoting area for the media and parents alike. Competition: The Wonder Weeks, Hetty Vanderijt
William Sears, M.D, and Martha Sears, R.N., are the paediatric experts on whom American parents increasingly rely for advice and information on all aspects of pregnancy, birth, childcare, and family nutrition. Dr. Sears was trained at Harvard Medical School's Children's Hospital and Toronto's Hospital for Sick Children, the largest children's hospital in the world. He has practices paediatrics for more than thirty years. Martha Sears is a registered nurse, certified childbirth educator, and breast feeding consultant.
'This is a timeless way of raising babies.' Steve Biddulph (author of Raising Boys)
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