Now Australia's Biggest Toy Store

We won't be beaten by anyone. Guaranteed

Gaining and Sustaining Competitive Advantage
By

Rating
New or Used: $160.00
Explore the most up-to-date research in the field of strategic management. Gaining and Sustaining Competitive Advantage provides readers and practitioners with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. The fourth edition has been thoroughly updated to include the latest research in the field.
Product Details

Table of Contents

PART I: The Logic of Strategic Analysis Chapter 1. Introduction: What Is Strategy? Chapter 2. Firm Performance and Competitive Advantage Chapter 3. Evaluating Environmental Threats Chapter 4. Evaluating Environmental Opportunities Chapter 5. Evaluating Firm Strengths and Weaknesses: The Resource-Based View PART II: Business Strategies Chapter 6. Cost Leadership Chapter 7. Product Differentiation Chapter 8. Flexibility: Real Options Analysis Under Risk and Uncertainty Chapter 9. Tacit Collusion: Cooperation to Reduce Competition PART III: Corporate Strategies Chapter 10. Vertical Integration Strategies Chapter 11. Diversification Strategies Chapter 12. Implementing Corporate Diversification Chapter 13. Strategic Alliances Chapter 14. Merger and Acquisition Strategies Chapter 15. International Strategies

Look for similar items by category
Home » Books » Business » Management » Strategy
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 5% commission by selling Gaining and Sustaining Competitive Advantage: International Edition on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Back to top