Baby stuff made simple Gurgle is a fresh, exciting new voice in pregnancy and parenting: upbeat, fully up-to-date and straightforward - perfect for the modern parent. Written by top parenting experts, and also featuring precious input from other like-minded mums about their own personal experiences, this is the book for modern mums-to-be. In an upbeat style that is a million miles away from the somewhat worthy tone a lot of pregnancy books adopt, Gurgle Pregnancy: How to Enjoy It gives you all the information you need from all the right people, and lets you choose what's best for you and your baby. The book takes you very thoroughly through each stage of you and your baby's development, preparing you for the highs and the lows, and offering advice and support. There's plenty of reassurance that you're not alone, and, importantly, that pregnancy does not have to mean the end of life as you know it and that you have to stop doing anything remotely enjoyable. From what to eat and drink to whether you really can carry on running, or how to get through morning sickness, the book is packed with commonsense advice from both experts and others in the same situation who have found their own tried-and-tested solutions. / Gurgle.com is a website backed by Mothercare. It already has over 55,000 registered members, over 250,000 unique users per month and approx 4m page impressions per month / Books contain additional tailored material / Books feature input and experiences from like-minded mums providing a sense of community, reassurance - and humour / Major launch and marketing campaign
Gurgle's expert panel includes: Alison Brown -- midwife, Dorothy Einon -- child development expert, Fiona Ford -- nutritionist, specialising in pregnancy, Eileen Hayes -- counsellor, NSPCC parenting advisor, Dr Rob Hicks -- GP, sexual health expert and Zita West -- fertility expert.