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Haier Purpose
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About the Author

Hu Yong is a professor at Peking University's School of Journalism and Communication, and a well-known new media critic and Chinese Internet pioneer. Hao Yazhou is a business and financial journalist with more than 10 years' experience. Focusing on management innovation, he has published many influential articles. He was chief writer for PKU Business Review, senior editor of CEIBS Business Review, and senior researcher for CKGSB. These days he is a financial writer and independent scholar. He is the author of Zhang Ruimin on Management Fit for the Times, Haier Purpose, and A preface to Knowledge Theory: The Practical Wisdom of Zhang Ruimin. Des Dearlove is a co-founder of Thinkers50, the original global ranking of business thought leaders. He has been described by Personnel Today as one of the most influential people in British people management. Stuart is an adjunct professor at IE Business School in Madrid and a former Times columnist. Des is an associate fellow of Said Business School at Oxford University and author of a bestselling study of the leadership style of Richard Branson. Stuart Crainer is a co-founder of Thinkers50, the original global ranking of business thought leaders. He has been described by Personnel Today as one of the most influential people in British people management. Stuart is an adjunct professor at IE Business School in Madrid and a former Times columnist and editor of the bestselling Financial Times Handbook of Management. Stuart was editor of the award winning Business Strategy Review for 15 years.

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