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The Hard Sell
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New or Used: 3 copies from $20.00
New or Used: 3 copies from $20.00

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Promotional Information

What is unique about political advertising? Is it really all that effective in changing votes? And why does it have to be so annoying a

About the Author

Dee Madigan is an award-winning creative director. She is a panellist on The Gruen Planet (ABC TV) and appears on Sky's The Contrarians, PM Live and The Perrett Report. She can also be heard regularly on ABC Radio, and writes for a range of publications.

Reviews

"Top-secret focus group polling says this book is a cracker." Annabel Crabb, political journalist and author, "The Wife Drought""

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