The defining story of the exhilarating rise of Snapchat - from a frat boy fantasy to a multi-billion dollar unicorn start-up that has dramatically changed how we communicate.
BILLY GALLAGHER is an MBA candidate at Stanford's Graduate School of Business. He has worked in venture capital and as a writer at TechCrunch, which he joined as a Stanford sophomore, writing a profile of a popular startup on campus- Snapchat. Billy wrote over a dozen exclusive pieces on Snapchat. His writing has also appeared in the New York Times and Playboy.
A fast-paced, highly readable history of one of the defining
companies of our time. If you're interested in Snapchat, or just
plain mystified by it, you must read this book. * Brad Stone,
author of THE EVERYTHING STORE and THE UPSTARTS *
A first-rate behind-the-scenes business story * Blake J. Harris, author of CONSOLE WARS *
Gallagher takes you as close as you can get ... [A] surprisingly candid book. It will probably remain the long-lasting, definitive history of the early years of a company whose unique feature is how briefly its media and messages last -- Antonio Garcia-Martinez * Washington Post *
In the grand tradition of Ben Mezrich's The Accidental Billionaires... an engaging look into a fascinating subculture of millions * Booklist *
Breezy...How to Turn Down a Billion Dollars ably if uncritically chronicles the short history of a young company catering to young users, with a young chief executive, and reveals, intentionally or not, the limitations that come with that combination * Wall Street Journal *