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How to Write a Business Plan
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Whether you are starting or selling your own business, business plans are an essential and unavoidable part of the business cycle. How to Write a Business Plan, 4th edition gives you the expert guidance you need to make an impact with your written plan, including advice on researching competitors, how to present your management skills and experience and how to effectively communicate your strategic vision. Along with glossary of key terms and brand new advice on producing cash and profit forecasts, How to Write a Business Plan, 4th edition, contains all the help you'll need to get it right first time.
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Promotional Information

Includes advice on producing effective plans for internal as well as external company use Invaluable help with the sales forecast and compiling all the necessary financial information Part of the high profile Creating Success series re-launch

Table of Contents

    • Chapter - 00: Introduction;
    • Chapter - 01: The structure of the plan;
    • Chapter - 02: Summary;
    • Chapter - 03: The business background;
    • Chapter - 04: The market;
    • Chapter - 05: Operations;
    • Chapter - 06: Management;
    • Chapter - 07: The proposal;
    • Chapter - 08: The forecast;
    • Chapter - 09: Financial information;
    • Chapter - 10: Risks;
    • Chapter - 11: Legal issues and confidentiality;
    • Chapter - 12: Selling your business;
    • Chapter - 13: Improve performance with a business plan;
    • Chapter - 14: Using business plans for bidding

About the Author

Brian Finch is an independent consultant, with considerable experience of preparing and delivering effective business plans, as well as advising others on their preparation of winning material. He is the author of Effective Financial Management, also published by Kogan Page.

Reviews

"[I]f you have just decided to found a business and now need to build a framework around your initial vision," How to write a business plan" by Brian Finch is a great book for you. It will give you the practical advice you need and will help you avoid the typical beginners mistakes. And even for advanced founders, it should prove very helpful." --The Next Women Business Magazine "Praise for the previous edition: ""Covering everything from analyzing the market, making business allies, to the many legal issues an advice guide that shouldn't be missed." --Midwest Book Review "Brian Finch, a seasoned business professional, has assembled a basic, practical ...book on how to write a concrete business plan to achieve maximum impact." --getAbstract" "[I]f you have just decided to found a business and now need to build a framework around your initial vision," How to write a business plan" by Brian Finch is a great book for you. It will give you the practical advice you need and will help you avoid the typical beginners mistakes. And even for advanced founders, it should prove very helpful." --The Next Women Business Magazine "Praise for the previous edition: ""Covering everything from analyzing the market, making business allies, to the many legal issues an advice guide that shouldn't be missed." --Midwest Book Review "Brian Finch, a seasoned business professional, has assembled a basic, practical ...book on how to write a concrete business plan to achieve maximum impact." --getAbstract" "Praise for the previous edition: " "Covering everything from analyzing the market, making business allies, to the many legal issues... an advice guide that shouldn't be missed." --Midwest Book Review "Brian Finch, a seasoned business professional, has assembled a basic, practical ...book on how to write a concrete business plan to achieve maximum impact." --getAbstract "Praise for the previous edition: " "Covering everything from analyzing the market, making business allies, to the many legal issues... an advice guide that shouldn't be missed." --Midwest Book Review "Brian Finch, a seasoned business professional, has assembled a basic, practical ...book on how to write a concrete business plan to achieve maximum impact." --getAbstract

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