Preparing to Plan; Writing Your Business Plan; Business Overview/Company Summary; Products/Services; Market Analysis Summary; Market Strategy; Management Summary; Financial Plan; Put It All Together; Researching Your Plan; Writing Tips; Business Plan References; Samples Business Plan; Glossary; Index.
"In these gem-packed pages you'll get all the hand-holding you need to write a winning business plan - one that has the traction to secure financing. And you can move through the process in a way that works best for you. Follow the easy-as-pie blueprint to build your business plan from the ground up. Absolutely no experience necessary! Or, take the Fast Plan approach and get the quick-hit tools and concepts you want in only the topic areas you want. There's even a companion CD-ROM with business plan and financial spreadsheet templates, so you can plug in your own data and add it to your plan. It's all here - samples, resources, toolkits, and real-life applications. The help is easy to get and easy to use! This is 'business plan demystified.'"