Now Australia's Biggest Toy Store

Shop over 1.5 Million Toys in our Huge New Range

IT Strategy
By

Rating
New or Used: 2 copies from $73.99
For undergraduate or graduate courses in IT Strategy or Management Using IT to deliver business value IT Strategy: Issues and Practices, Third Edition provides a critical issues perspective that shows students how to deliver business value. As with the first two editions, this revision combines the insights of senior IT managers with academic research, bringing IT management to life and demonstrating how IT strategy plays out in contemporary business. This edition has been overhauled in order to reflect the most important issues facing IT managers today. Teaching and Learning ExperiencesUse a program that presents a better teaching and learning experience-for you and your students.Focus on IT management: Because IT is an important part of successful business strategy; the text focuses management skills so a wider range of business professionals will find it useful. Offer real-world current context: Real-world content found in chapter mini-cases and reading materials makes the material more relevant to students and prepares them for their field.
Product Details

Table of Contents

Section I: Delivering Value with IT1. Developing and Delivering on the IT Value Proposition 2. Developing IT Strategy for Business Value 3. Linking IT to Business Metrics 4. Building a Strong Relationship with the Business 5. Communicating with Business Managers 6. Building Better IT Leaders from the Bottom Up Mini-cases: Delivering Business Value with IT at Hefty Hardware Investing in TUFS IT Planning at ModMeters Section II: IT Governance7. IT Shared Services 8. Delivering IT Functions: A Decision Framework 9. The IT Budgeting Process 10. Managing IT-Based Risk 11. Information Management: The Nexus of Business and IT Mini-cases: Shared Services at RR Communications Enterprise Architecture at Nationstate Insurance IT Investment at North American Financial Section III: IT-Enabled Innovation12. Innovation with IT 13. Big Data and Social Media 14. Improving the Customer Experience: An IT Perspective 15. Business Intelligence 16. Enabling Collaboration with IT Mini-cases: Information Management at Homestyle Hotels Innovation at International Foods CRM at Minitrex Customer Service at Datatronics Section IV: IT Portfolio Development and Management 17. Application Portfolio Management 18. Managing IT Demand 19. Creating and Evolving a Technology Roadmap 20. Enhancing Development Productivity 21. Information Delivery: IT's Evolving Role Mini-cases: Project Management at MM Managing Technology at Genex Fuels Working Smarter at Continental Furniture

About the Author

James D. McKeen is Professor Emeritus at the Queen's School of Business. He has been working in the IT field for many years as a practitioner, researcher, and consultant. In 2011, he was named the "IT Educator of the Year" by ComputerWorld Canada. Jim has taught at universities in the U.K., France, Germany, and the U.S. His research is widely published in a number of leading journals and he is the co-author (with Heather Smith) of five books on IT management. Their most recent book -- IT Strategy: Issues and Practices (2nd edition)-was the best-selling business book in Canada ("Globe and Mail," April 2012). Heather A. Smith has been named the most-published researcher on IT management issues in two successive studies (2006, 2009). A Senior Research Associate with Queen's University School of Business, she is the author of five books, the most recent being "IT Strategy: Issues and Practices "(Pearson Prentice Hall, 2012).She is also a Senior Research Associate with the American Society for Information Management's Advanced Practices Council. A former senior IT manager, she is co-director of the IT Management Forum and the CIO Brief, which facilitate inter-organizational learning among senior IT executives. In addition, she consults and collaborates with organizations worldwide.

Look for similar items by category
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 5% commission by selling IT Strategy: Issues and Practices, Global Edition on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Back to top