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Infinite Reality
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"Enough with speculation about our digital future. Infinite Reality is the straight dope on what is and isn't happening to us right now, from two of the only scientists working on the boundaries between real life and its virtual extensions." -Douglas Rushkoff, author of Program or Be Programmed How achievable are the virtual experiences seen in The Matrix, Tron, and James Cameron's Avatar? Do our brains know where "reality" ends and "virtual" begins? In Infinite Reality, Jim Blascovich and Jeremy Bailenson, two pioneering experts in the field of virtual reality, reveal how the human brain behaves in virtual environments and examine where radical new developments in digital technology will lead us in five, fifty, and five hundred years.
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About the Author

Jim Blascovich is the director and co-founder of the Research Center for Virtual Environments at the University of California, Santa Barbara, where he is Distinguished Professor of Psychology. Professor Blascovich has served as the president of international scientific societies, including the Society for Personality and Social Psychology and the Society for Experimental Social Psychology, and he has been invited to lecture on social neuroscience and virtual reality topics worldwide. Jeremy Bailenson is the founding director of Stanford University's Virtual Human Interaction Lab. Professor Bailenson has been featured on Frontline, All Things Considered, and Today, and in Time, Discover, The Chronicle of Higher Education, and the Science, Health, World, and Style sections of the New York Times, as well as in the New York Times Magazine.

Reviews

"An exhilarating book ... Blascovich and Bailenson are ideally situated to write this guide to the new world ... Infinite Reality a must-read for anyone who wants to prepare for the coming revolution." -- Los Angeles Times "Read this book if you want to understand the future." -- JARON LANIER, author of You Are Not a Gadget "Brilliant, farsighted, and fascinating, Infinite Reality is an essential guide to our futures." -- PHILIP ZIMBARDO, professor emeritus of psychology, Stanford University, and author of The Lucifer Effect "Infinite Reality sends chills down the spine." -- MICHAEL S. GAZZANIGA, director of the SAGE Center for the Study of the Mind at the University of California, Santa Barbara

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