Promotional Information

/ Key title A new edition of the classic illustrated storybook, ideal for sharing with your child. / Let's celebrate! 2007 is the Cat in the Hat's 50th Birthday! / Follows on from the successful publication of the Dr. Seuss rebranded programme / On-going marketing and PR campaign to mark this exciting event! / Blanket press coverage across all media / Stunning POS material and birthday party event kits available / Special purchase featuring fabulous commemorative poster / The Cat in the Hat is an evergreen favourite character and the branding will guarantee mass appeal / Half a billion Dr. Seuss books sold worldwide / Educational books that will appeal to kids and parents alike / 91,000 copies sold of Inside Outside Upside Down / With colour illustrations, humour and rhyme, Beginner Books will appeal to even 'non-reading' children / The six Beginner Books are colour-coded to guide readers of different abilities to the titles that best suits them

About the Author

Stan Berenstain, Illustrated by Stan Berenstain and Jan Berenstain

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