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International Business, Global Edition

New or Used: 6 copies from $97.00
For introductory International Business courses with the need for a brief, accessible text. This Global Edition has been edited to include enhancements making it more relevant to students outside the United StatesA readable, concise, and innovative tour through the discipline, International Business: The Challenges of Globalization presents the subject matter in a comprehensive - yet succinct - framework. Real-world examples and engaging features bring concepts to life and make international business accessible to all students.
Product Details

Table of Contents

I. GLOBAL BUSINESS ENVIRONMENT1. Globalization II. NATIONAL BUSINESS ENVIRONMENTS2. Cross-Cultural Business3. Politics, Law, and Business Ethics4. Economics and Emerging Markets III. INTERNATIONAL TRADE AND INVESTMENT5. International Trade6. Business-Government Trade Relations7. Foreign Direct Investment8. Regional Economic Integration IV. THE INTERNATIONAL FINANCIAL SYSTEM9. International Financial Markets10. International Monetary System V. INTERNATIONAL BUSINESS MANAGEMENT11. International Strategy and Organization12. Analyzing International Opportunities13. Selecting and Managing Entry Modes14. Developing and Marketing Products15. Managing International Operations16. Hiring and Managing Employees NotesGlossaryName/Company IndexSubject Index

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