Part One: Straddling Two Worlds: The Familiar and the Unknown. 1. We've Been Here Before: Historic Parallels to Our Tumultuous Age. 2. Turning Point: The World Has Never Been So Awake. 3. Rising to the Occasion: New Roles for New Times. Part Two: Making the Leap: Strategic Choices for the Emerging Epoch. 4. The Innovation Imperative. 5. Practicing Creative Destruction. 6. The Intelligence Imperative. 7. Growing the Smart Organization. 8. The Coherence Imperative. 9. Linking Success to Values and Ideals. 10. The Responsibility Imperative. 11. Guaranteeing That the Customer Is Final Arbiter. Epilogue: Choosing Our Destiny.
NICHOLAS IMPARATO is professor at the McLaren School of Business, University of San Francisco. A prominent speaker and consultant to organizations worldwide, he has served as a director on the boards of several public and privately-held companies. OREN HARARI is senior consultant with the Tom Peters Group and professor at the McLaren School of Business, University of San Francisco. An internationally renowned speaker and consultant, he is a regular contributor to Management Review.
Imparato and Harari (both business, Univ. of San Francisco) view the transitional period in society today as the fourth major epochal change, after the Classical period, the Middle Ages, and the Modern period. They argue that to stay competitive and profitable during this transition, business must jump the curve, that is, leave "one pattern of behavior for another." Imparato and Harari's theory consists of four major principles, all of which focus on the customer as the guiding force for company practices. The authors devote two chapters to each principle and one to specific steps for implementing changes successfully. While the principles themselves are not particularly innovative, this book does the best job yet of providing a historical framework when explaining the societal changes affecting businesses today. Recommended for all businesses collections.-Gary W. White, Pennsylvania State Univ., Harrisburg
"If I were to recommAnd that my managers read just one businessbook this year, Jumping the Curve would be it. The authors'historical analysis offers a fresh perspective on the challengesfacing business today. And for anyone who wants to stay on thecutting edge, their insights on innovation and their advice on howto "look a customer ahead" show exactly what needs to be done onMonday morning." --Charles R. Schwab, chairman and CEO, The CharlesShwab Corporation "A must read. Captures the guiding principles that drive businesssuccess: an orientation toward creative vigilance, an understandingof the need for unified consistency, and most importantly, arealization that customers define satisfaction." --Paul J. Orfalea, founder and chairperson, Kinko's Copy Centers "A great guidebook for those who have discovered that the world haschanged overnight. The recommAndation to build the organizationaround the software and the software around the customer providesinsights every manager should ponder." --Paul Saffo, director, Institute for the Future