Promotional Information

• Social Media Engagement: Create impactful social media campaign, sharing compelling quotes and excerpts that spark conversations about resilience, mental health, and self-improvement. Encourage readers to share their thoughts using a dedicated hashtag, fostering engagement and community.
• Influencer Partnerships: Collaborate with influencers, mental health advocates, and experts in related fields to promote "Limits of Resilience." Guest posts, interviews, and social media collaborations will expand the book's reach to audiences passionate about well-being and personal growth.
• Author Engagement: Arrange interviews and guest appearances on relevant podcasts, radio shows, and online platforms. This offers opportunities to discuss the book's themes, share insights, and engage with a broader audience.
• Reviews and Testimonials: Share review copies with reputable book reviewers, bloggers, and influencers. Encourage positive reviews and testimonials to showcase the book's impact and appeal to potential readers.
• Targeted Advertising: Utilize targeted online advertising campaigns on platforms such as Facebook, and LinkedIn to reach audiences interested in mental health, self-improvement, and nonfiction literature.
• Speaking Engagements: Seek opportunities for author to speak at conferences, seminars, and panel discussions related to resilience, mental health, and personal development. Position the author as an engaging speaker who can inspire and educate audiences.
• Bookstore Events: Organize book events and signings at local independent bookstores and major chains, creating eye-catching displays to draw readers' attention. Engage potential readers through author Q&A sessions and discussions.
• Media Outreach: Pitch press releases and story ideas about the book's exploration of resilience and mental health to media outlets, both traditional and digital. Highlight the book's unique perspective to attract interest from journalists and opinion-makers.
• Engaging Content Creation: Develop valuable content, such as blog posts, articles, and videos, exploring resilience, coping mechanisms, and embracing failure. Position Michael Ungar as an expert in the field and provide valuable insights to readers.
• Collaborative Initiatives: Seek partnerships with mental health organizations, well-being advocates, and related nonprofits to promote "Limits of Resilience" and its compassionate message. Collaborative events and campaigns will increase exposure and reach broader audiences. 

About the Author

Michael Ungar, Ph.D. is the founder and Director of the Resilience Research Centre at Dalhousie University where he holds the Canada Research Chair in Child, Family and Community Resilience. In 2022, Dr. Ungar was ranked the number one Social Work scholar in the world in recognition of his ground-breaking work as a family therapist and resilience researcher. He has worked with the World Bank, UNESCO, and the Red Cross, and is a recipient of the Canadian Association of Social Workers National Distinguished Service Award. Dr. Ungar lives in Halifax.