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Lose #7
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Promotional Information

Budget: A portion of $4,300.00 marketing and publicity budget.

Galleys: PDF galleys are available.

National Advertising: Prominent, year-round advertising in The Comics Reporter, one of the most visited comics-focused websites.

National Print/Online Media Campaign: We work tirelessly to market and promote our titles; we have a large media and opinion maker contact list, to which we send our press releases and select review copies. We also have a smaller selection of reviewers who receive hard copies of our titles. This has resulted in reviews, interviews and coverage in a variety of media outlets including Avoid the Future, Boing Boing,The Chicago Tribune, Comic Book Resources, The Comics Beat, The Comics Journal, The Comics Reporter, The Globe and Mail, Newsarama, Paste Magazine, Publishers Weekly, Quill and Quire, The National Post, The New York Times, TIME Magazine, VICE Magazine, The Washington Post and many more.

Online/Social Media Campaign: We have a strong presence on the internet with our recently redesigned website (koyamapress.com with over 4,000 unique visits per month), Facebook (facebook.com/KoyamaPress with over 4,000 likes), Twitter (@AnnieKoyama with over 7,950 followers), Flickr (flickr.com/photos/koyamapress), and Tumblr (koyamapress.tumblr.com with over 8,200 followers) pages.

Promotion on the Author's Website: Michael DeForge has a dedicated online following demonstrated by his website (kingtrash.com), his Twitter (@michael_deforge with over 7,700 followers), which Paste declared one of the best Twitter accounts to follow, and his Instagram (1,400 followers). DeForge has several online comics serialized through his website and through popular online comics anthologies whatthingsdo.com and studygroupcomics.com.

General Tour Info: Koyama Press and Michael DeForge will be launching Dressing at Small Press Expo (SPX), which runs September 19-20, 2014. SPX was created in 1994 to promote artists and publishers who produce independent comics.

Publicity and Promotion in Conjunction with the Author's Speaking Engagements: Koyama Press has a number of branded items including tote bags, notebooks, buttons, postcards, stickers, and activity books that accompany artists at shows and events. These include items utilizing the art from the book itself.

About the Author

Michael DeForge currently lives and works in Toronto as a cartoonist, commercial illustrator, and designer for the hit Cartoon Network program Adventure Time. His one-person anthology series Lose has received great critical and commercial success, having been nominated for every major comics award including the Ignatz and Eisner Awards.

Reviews

Winner of the 2013 Ignatz Award for Outstanding Series Winner of the 2013 Ignatz Award for Outstanding Artist "Lose can be considered a peek into his current aesthetic interests." -- Rob Clough, High-Low "So many of DeForge's stories are about transformation...that it's hard to look at the world around you after reading one of his stories the same way as you did before." -- Scott Cederlund, Panel Patter "DeForge's work is so different from anything else out there that it looks like it was made on another planet. Yet, it's the unexpected humanity--his keen observations and sense of humor--that is embedded in all the weirdness that makes his comics a must-read." -- Rich Barrett, mental_floss "Like the best fairy tales, DeForge uses transformation and strange situations to enter a side door towards human cruelties and tendernesses, betrayals and quiet loyalties, and the confused paths through which we navigate our desires." -- Annie Mok, The Comics Journal "[T]he heart of DeForge's body of work is in the struggle of his characters/creatures to evolve--physically, mentally, mystically, metaphorically--into something better positioned to survive the consumptive and uncaring character of nature." -- Joe McCulloch, The Comics Journal "Michael DeForge makes the kind of comics that make me a little uncomfortable. Hallucinatory, abstract, and delicately grotesque, he views the peculiarities of human behaviour with an almost anthropological eye, and adapts them into surreal excursions into an extraordinary exploration of the mundane." -- John Parker, ComicsAlliance "This issue continues DeForge's exploration of a world where fantasies can be hauntingly painful and bizarre." -- Heidi MacDonald, The Comics Beat "With DeForge, reality becomes a horror show not of blood and gore but of uncertainty...His stories of changing identity combined his existence-warping artwork make us question our own concept of self." -- Scott Cederlund, Panel Patter "DeForge's comic universe reflects the dark corners of our real one, but -- sensitive and hopeful storyteller that he is -- he hasn't forgotten about the exuberance, wonder and happiness there either." -- Chris Hampton, The Toronto Star "Toronto's comics arts scene is thriving, and young Michael DeForge, with his penchant for body horror and cute-meets-perverse aesthetic, is at its hub." -- Carla Gillis, Glenn Sumi, NOW Magazine "DeForge's world is not for the squeamish. But it is one whose grotesqueries increasingly mirror, rather than distort, the mundane world with which we think we are familiar." -- Sean Rogers, The Globe and Mail "One of the most exciting and unpredictable cartoonists working in comics, Michael DeForge has a unique perspective that juggles humor, tragedy, whimsy and horror to create unforgettable stories." -- Oliver Sava, Los Angeles Times "Everything and everyone in his [DeForge's] drawings is dripping, bubbling and developing unsightly growths. He warps and dents the assured, geometrical forms of vintage newspaper strips and new wave-era graphics into oddly adorable horrors; his stories are prone to whiplash formal shifts." -- Douglas Wolk, The New York Times "Prolific young Canadian-born avant-garde artist DeForge has become one of his generation's most admired cartoonists, and this is his first sizable collection...While often willfully unsettling, DeForge's work resonates on many levels." -- Publishers Weekly (starred review)

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