Thomas J. Stanely, Ph. D., is an author, lecturer and researcher who has studied the affluent since 1973. Dr. Stanley has written several bestselling books including The Millionaire Next Door and the Millionaire Mind. Dr. Stanely holds a doctorate in business administration from the University of Georgia in Athens and was formerly a professor of marketing at Georgia State University where he was named Omieron Delta Kappa Outstanding Professor. he lives in Atlanta, Georgia.
In their successful book, The Millionaire Next Door, Stanley and William D. Danko explained how millionaires got their wealth, with practical tips on how others could, over time, also become rich. Now Stanley presents a summary of key points to follow in order to network with millionaires to get their business. The delivery is built on Stanley's answers to questions about networking, what he refers to as "professional selling at its highest form," with a focus on first meeting the needs of prospective clients before closing deals. With the affluent market growing so rapidly, these tips, stitched around case studies of how numerous sales representatives exemplify these points, target sales teams heavily involved in moving financial instruments. Trouble is, only the most determined listener will likely get through the informal Q&A format that cries out for professional planning and delivery. Stanley's staccato, rapid-fire delivery and the obnoxious, mono-nasal-toned, "talkingveryfastlikethis" sputtering and stuttering of the questions is so irritating that the result is an excellent example of why publishers oftentimes won't let their writers take the stage in aural productions of their material. Recommended only on demand and only in larger public libraries. Dale Farris, Groves, TX Copyright 2001 Cahners Business Information.
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