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The New CFO Financial Leadership Manual, Third Edition
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Table of Contents

Preface xiii PART ONE: OVERVIEW Chapter 1: CFO?s Place in the Corporation 3 Chapter 2: Financial Strategy 15 Chapter 3: Tax Strategy 48 Chapter 4: Information Technology Strategy 61 PART TWO: ACCOUNTING Chapter 5: Performance Measurement Systems 73 Chapter 6: Control Systems 100 Chapter 7: Audit Function 121 PART THREE: FINANCIAL ANALYSIS Chapter 8: Cost of Capital 137 Chapter 9: Capital Budgeting 153 Chapter 10: Other Financial Analysis Topics 173 PART FOUR: FUNDING Chapter 11: Cash Management and Consolidation 197 Chapter 12: Investing Excess Funds 213 Chapter 13: Obtaining Debt Financing 220 Chapter 14: Obtaining Equity Financing 238 PART FIVE: PUBLICLY HELD COMPANY Chapter 15: Initial Public Offering 265 Chapter 16: Reports to the Securities and Exchange Commission 288 Chapter 17: Investment Community 311 Chapter 18: Taking a Company Private 325 PART SIX: MANAGEMENT Chapter 19: Risk Management?General Concepts 333 Chapter 20: Risk Management: Foreign Exchange 348 Chapter 21: Outsourcing the Accounting and Finance Functions 363 Chapter 22: Mergers and Acquisitions 382 PART SEVEN: OTHER TOPICS Chapter 23: Employee Compensation 429 Chapter 24: BANKRUPTCY 437 Appendix A: New CFO Checklist 451 Appendix B: Performance Measurement Checklist 456 Appendix C: Due Diligence Checklist 465 About the Author 474 Index 477

About the Author

STEVEN M. BRAGG, CPA, has been the chief financial officer or controller of four companies, as well as a consulting manager at Ernst & Young and auditor at Deloitte. He is the author of over forty books primarily targeted toward controllers and their needs. He received a master's degree in finance from Bentley College, an MBA from Babson College, and a bachelor's degree in economics from the University of Maine. He is also the author of Accounting Best Practices and Wiley GAAP, both published by Wiley.

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