ADVERTISING Consumer, trade, and/or wholesaler advertising campaign
EVENTS Festival pitches Event promotion: posters, evites Trade shows, school and library conferences Launch event in Montreal
DIGITAL MARKETING Twitter, Facebook, Instagram, Dundurn.com campaigns Guest Post on Dundurn Blog Consumer, library, bookseller, and author newsletters
SPECIAL OUTREACH Niche marketing to associations and interest groups Bookseller mailing, enhanced packaging
PUBLICITY Targeted media and blogger review mailings
Book hashtag: #AutismExplained Author Website: www.saccade.ca
Introduction
1. Toward a Unifying Explanation of Autism
2. What Is Autism?
3. Manifestations of Autism
4. Daily Life
5. Learning
6. Self-Esteem
7. Social Skills
8. Self-Regulation
9. Good to Know
Conclusion: Hope
About the Authors
Bibliography
Glossary
Brigitte Harrisson is a social worker, an expert on autism
spectrum disorder, and an autistic person. She co-founded Concept
ConsulTED Inc. in 2006, which has since become the SACCADE Centre
D'Expertise en Autisme (Centre for Autism Expertise) in Quebec
City. She lives on le d'Orleans, Quebec.
Lise St-Charles is co-founder of the SACCADE Centre D'Expertise en
Autisme. She has more than thirty years of experience working with
people with autism spectrum disorder and their families. She lives
on le d'Orleans, Quebec.
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