Now Australia's Biggest Toy Store

We won't be beaten by anyone. Guaranteed

Nightly Business Report Presents Lasting Leadership
By

Rating

Product Description
Product Details

Table of Contents

A Conversation with Jack Welch xiii Introduction xxiii Chapter 1 Best of the Best: Inside Andy Grove's Leadership at Intel 1Chapter 2 Leadership and Corporate Culture 21Chapter 3 Truth Tellers 47Chapter 4 Identifying an Underserved Market 73Chapter 5 Seeing the Invisible 103Chapter 6 Using Price to Gain Competitive Advantage 131Chapter 7 Managing the Brand 159Chapter 8 Fast Learners 183Chapter 9 Managing Risk 209Chapter 10 Conclusion 237 References 243 Index 261

Promotional Information

Now in paperback. . . . What outstanding leaders do, and how they do it. Building corporate culture that can withstand anything. Reinventing your business: when it's time, how to do it. Key attributes of lasting leadership. The greatest business leaders of our generation. How they achieved the impossible. What you can learn from them. How to use those lessons to supercharge your career. Two of the world's leaders in business knowledge and insight come together to select and profile the 25 most influential businesspeople of the past quarter century. The team: Nightly Business Report, the United States' #1 daily TV business news program, and Knowledge@Wharton, The Wharton School's online journal of research and business analysis. The book's incisive profiles show exactly how each business leader became so influential. They teach lessons you can use to discover, refine, and nurture your own leadership style -- and gain powerful influence in your own career. You'll gain new insights into familiar faces (Jack Welch, Lou Gerstner, Bill Gates). But you'll also gain greater appreciation for less heralded individuals -- from Mary Kay's Mary Kay Ash to Mohammed Yunus, whose 'microlending' revolution is helping millions of poor people around the world transform themselves into entrepreneurs. No other book offers this much actionable insight into this many extraordinary business leaders. A Conversation with Jack Welch xiii Introduction xxiii Chapter 1 Best of the Best: Inside Andy Grove's Leadership at Intel 1Chapter 2 Leadership and Corporate Culture 21Chapter 3 Truth Tellers 47Chapter 4 Identifying an Underserved Market 73Chapter 5 Seeing the Invisible 103Chapter 6 Using Price to Gain Competitive Advantage 131Chapter 7 Managing the Brand 159Chapter 8 Fast Learners 183Chapter 9 Managing Risk 209Chapter 10 Conclusion 237 References 243 Index 261

About the Author

Written by Knowledge@Wharton's Editor Mukul Pandya and Managing Editor Robbie Shell, with additional reporting and writing by Susan Warner, Sandeep Junnarkar, and Jeff Brown.MUKUL PANDYA is editor and director of Knowledge@Wharton, a web-based journal of research and business analysis published by The Wharton School of the University of Pennsylvania. A winner of four awards for investigative journalism, Mr. Pandya has more than twenty years of experience as a writer and editor. His articles have appeared in The Wall Street Journal, The New York Times, The Economist, Time Magazine, The Philadelphia Inquirer, and many other publications. He coauthored Knowledge@Wharton on Building Corporate Value. Mr. Pandya has an M.A. in economics from the University of Bombay.ROBBIE SHELL, the managing editor of Knowledge@Wharton, has worked as a business reporter and editor for national news services, newspapers, and magazines throughout her career. She has covered both the White House and U.S. Supreme Court and taught journalism at the University of Virginia. Her freelance work most recently appeared in The Wall Street Journal. Robbie Shell is graduate of Princeton University.

Ask a Question About this Product More...
Write your question below:
Look for similar items by category
People also searched for
How Fishpond Works
Fishpond works with suppliers all over the world to bring you a huge selection of products, really great prices, and delivery included on over 25 million products that we sell. We do our best every day to make Fishpond an awesome place for customers to shop and get what they want — all at the best prices online.
Webmasters, Bloggers & Website Owners
You can earn a 5% commission by selling Nightly Business Report Presents Lasting Leadership: What You Can Learn from the Top 25 Business People of Our Times on your website. It's easy to get started - we will give you example code. After you're set-up, your website can earn you money while you work, play or even sleep! You should start right now!
Authors / Publishers
Are you the Author or Publisher of a book? Or the manufacturer of one of the millions of products that we sell. You can improve sales and grow your revenue by submitting additional information on this title. The better the information we have about a product, the more we will sell!
Item ships from and is sold by Fishpond.com, Inc.
Back to top