About the Author

Pentawards is the leading worldwide network dedicated to packaging design. Committed to recognizing excellence in design and providing a source of inspiration, Pentawards connects the global packaging design community through their annual competition, conferences and networking events.

Julius Wiedemann studied graphic design and marketing and was an art editor for newspapers and design magazines in Tokyo before joining TASCHEN in 2001. His titles include the Illustration Now! and Record Covers series, as well as the infographics collection and books about advertising and visual culture.

Reviews

Blurring the lines between marketing and art, this publication is a hardcore pop culture bible.
*Plastik*

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