Contents
Acknowledgments
Chapter One: Persuasive Attacks in Election Campaigns
Chapter Two: The Republican Establishment Attacks Donald Trump
Chapter Three: Attacks on Trump in 2016 Republican Presidential
Primary Debates and TV Spots
Chapter Four: Attacks on Trump in Social Media
Chapter Five: Attacks on Trump in Humor
Chapter Six: Attacks on Trump on 2016 TV Talk Shows
Chapter Seven: Conclusions
References
About the Authors
William L. Benoit is professor of communication studies at Ohio
University.
Mark J. Glantz is assistant professor of communication & media
studies at St. Norbert College.
Benoit and Glantz provide a detailed and thoroughly supported
analysis that both clarifies and expands persuasive attack as a
theoretical framework, while providing critical insight into Donald
Trump’s durability as a presidential candidate.
*Timothy L. Sellnow, University of Central Florida*
This insightful and timely analysis by Benoit and Glantz
demonstrates the importance of rhetorical criticism
in contemporary political processes. Their
exploration of the range of attacks associated with Mr. Trump
expands our understanding of this genre of rhetoric and establishes
new directions for inquiry. Benoit and Glantz bring
an innovative, contemporary and engaging lens
to their analysis.
*Matthew W. Seeger, Wayne State University*
While seemingly esoteric, uncovering the nature and function of
attacks writ large from a field of candidates directed at one
particular candidate helps us understand presidential elections all
the better. This volume reveals how a cadre of seasoned politicians
attempted, unsuccessfully, to reduce voter preference for a surging
yet unorthodox candidate. As the 2016 election will be studied
broadly, this book provides a much-needed scholarly explanation of
the first part of the season and process.
*Joseph R. Blaney, Illinois State University*
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