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Imagine a country populated with nothig but millionaires. Let's call it Richistan ...
Robert Frank is a senior special writer for the Wall Street Journal. In 2003 he launched a new area for the paper, focusing on wealth and the lives of the new rich.
'Jaw dropping' Observer 'I couldn't put it down. Frank's field guide to the new rich is as funny as it is fascinating.' Chris Anderson, author of The Long Tail 'A superb travelogue of a land with its own education, healthcare and transprot systems, holiday destinations and social norms, which is anthropological in scope and not judgmental' Evening Standard